An MIT Sloan Management Review Executive Guide
What customers expect from brands have changed dramatically in the past couple of years, and so have the ways we connect with the people who are essential to our success. These are the topics explored in this executive guide from MIT Sloan Management Review. Sponsored by Brightcove, the guide offers insights and perspective you can use as your company looks to address these challenges in the year ahead.
Here are just a few highlights:
- Making meaningful customer connections in a new era
- Developing strategies for meeting new customer expectations
- Earning customers’ trust, love, and respect for your brand
- New ways to use video to connect with every important audience
Don’t miss this eye-opening guide – download it today.