On Demand Event

AVIA Asia Video Summit 2022

SingaporeBack to All Events

Overview

The Asia Video Summit is the annual marquee event of the Asian video industry and features incredible insight and commentary from decision makers and the people who will decide the fate of the Asian video industry.

The five key themes of the event are: The State of Video, News & Sports, The Future of Video, The Advancement of Advertising and Behind the Customer Experience.

BRIGHTCOVE HIGHLIGHTS

Solo Session: Making Every Stream Count: Capturing Audiences in a Mature OTT Market

Speaker:

Justin Barrett, Senior Vice President - EMEA & APAC Sales, Brightcove

In an age when viewers have increased expectations and growing appetites to watch extraordinary content on an ever-growing list of OTT providers, it’s more important than ever for content rights owners to think about how they can truly understand their audience, how to carve out their own niche in a saturated market, and the cost of operating at scale. In this session, Justin will share insights into the video industry, address the challenges and opportunities across APAC markets, and demonstrate how you can capture your share in the local OTT market.

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Panel Discussion: Transformational Ad Tech

Panelists:

Ryan Pestano, VP, APAC, IPONWEB
Alysha Dino, Senior Director, Global Business Development, Publica
Tom Dover, Director, Video Marketplace Development, APAC, Xandr

Moderator:
Greg Armshaw, Sr. Director of Strategy, APAC, Brightcove

Digital marketing and the global ad tech industry are in a constant state of evolution. From changing consumer habits shaped by the global pandemic through to shifts in digital advertising brought on by the demise of the third-party cookie, there is no doubt the ad industry is undergoing a transformation.

In the face of these and other changes, the ability to be agile has never been so important; advertisers, agencies, and publishers need to stay on top of the changing landscape if they are to succeed. In this session we will look at some of the ad tech trends expected in the coming year and be prepared for what may be on the horizon.

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Speakers

Justin Barrett

Senior Vice President, Sales, International
Brightcove

Justin Barrett leads the EMEA sales team in his role as SVP for Brightcove and is responsible for ensuring the business is best positioned to help organisations scale and improve their digital experience through video.

Justin has an extensive background in eCommerce and customer experience, having performed a variety of roles during his career at the likes of Lastminute.com and most recently as Head of UK Operations at Made.com.

Greg Armshaw

Senior Director Strategy
Brightcove

Greg Armshaw is Senior Director of Strategy at Brightcove with more than 20 years of experience in the media and digital marketing industry. At Brightcove, Greg helped build its dominant position as the number one choice for delivering and monetising live and VOD streaming for Free-to-air TV, Pay TV Content Owners and Sports Content Owners.

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