Meet Prism Player: A modern, accessible Brightcove player experience

A better way to watch

The video player is where the magic happens: audiences press play, turn on captions, adjust settings, move between devices, and connect with your brand.

Prism Player is the new Brightcove web player, designed to make those moments feel smoother, more intuitive, and more on-brand. With updated controls, a cleaner interface, and more ways to tailor the player, it helps you deliver video that looks polished and plays seamlessly.

It also supports WCAG 2.2 AA accessibility compliance, helping you create a more inclusive viewing environment from the start.

What’s new: Modern controls, deeper customization, built-in accessibility

Prism Player introduces a refreshed design across the Brightcove web player, with updated icons, contemporary controls, and interaction patterns that feel easy to understand from the first play.

Settings are organized clearly, making it easier for viewers to access captions, audio, quality, playback speed, and other supported controls.

You also have more control over how the player looks and feels. Beyond core playback colors, you can tailor backgrounds, titles, descriptions, focus states, icons, and labels. Pre-play and playback states can be styled separately, so the player feels intentional from the moment it loads through the end of the video.

And because accessibility is built in, teams can support a more inclusive experience without treating it as a separate design or development effort.

Why the player experience matters

The player is one of the most visible touchpoints in your video strategy. It is where audiences interact with your content, make choices about their viewing experience, access accessibility features, and experience your brand in motion.

For Brightcove customers, that touchpoint matters at scale. Brightcove players support billions of views across the web every year, making the player a critical connection between companies and their audiences.

A polished player makes video feel smoother, more credible, and easier to use. It also addresses accessibility requirements across customer-facing websites, internal communications, training portals, event pages, and owned digital properties. For many organizations, accessibility is becoming a more visible business requirement, shaped by regulations such as the European Accessibility Act and ADA Title II, enterprise procurement standards, and internal digital goals.

With Prism Player, Brightcove gives you a web player that feels modern, supports your brand, and helps make video more accessible by default.

Where Prism Player makes an impact

If you work in media and entertainment

Whether you are a broadcaster, streaming publisher, or digital media company, Prism Player delivers a more modern viewing experience across article pages, show pages, live event destinations, and owned digital properties.

Your viewers get intuitive controls and a cleaner interface. Your brand gets a player experience that feels current, consistent, and premium.

If you work in sports

Whether you represent a league, club, team, or sports media brand, Prism Player matches the energy of your content with a player that feels polished and recognizable.

From match highlights and live clips to interviews, shoulder programming, and event coverage, Prism Player creates a sharper, more branded experience for fans.

If you work in an enterprise organization

If you use video for training, executive communications, customer education, internal events, or partner enablement, Prism Player supports a more accessible experience for employees, customers, and stakeholders.

As accessibility becomes a larger part of procurement and compliance reviews, Prism Player gives enterprise teams a stronger foundation to build on.

A visible step forward in Brightcove’s product momentum

Under Bending Spoons, Brightcove is investing in faster innovation, sharper user experiences, and product improvements you and your viewers can see. Prism Player brings that commitment to one of the most important parts of the Brightcove platform: the player itself.

It also connects to a broader vision for Brightcove. We're building Prism as a cohesive design system across the platform—a unified look, feel, and interaction pattern that makes the entire product more intuitive and consistent. Prism Player brings that same design thinking to the player your audiences see, so the experience feels intentional whether you're managing video in Brightcove or watching it on your website.

The result is a more cohesive experience for you as you manage video in Brightcove, and for the audiences watching it.

Most importantly, Prism Player reflects the way we build: listening to customer needs, investing where it matters, and turning industry change into meaningful product progress.

Available now for web players

Prism Player is available now for web players.

See what a more modern, accessible, and on-brand player can look like for your business. Book a demo to experience Prism Player in action.