Introducing Brightcove Beacon

Introducing Brightcove Beacon

At Brightcove, we obsess over the customer and viewer experience. As an early believer in the power and potential of OTT video, we have 15 years of proven leadership in the video space—and we understand the latest industry shifts and consumer preferences better than anyone else.

How to make the most of IBC 2019

How to make the most of IBC 2019

It’s hard to believe it’s already been a year since my last trip to IBC. Of course, the media and OTT industry has made some big moves in that time, so I’m more than ready to head back to Amsterdam and catch up with Brightcove’s customers and partners, plus my teammates from around the world.

Why you need to establish a data strategy now

Why you need to establish a data strategy now

Data can be a powerful tool for marketers around the world. By leveraging customer and prospect data, you can drive successful campaigns that resonate with your audience in exciting new ways. But before you can effectively leverage this data, your organization needs to have the right data strategy in place.