Today, we're very excited to jointly announce with Azubu that the eSports leader has selected Brightcove's media solutions to reach eSports enthusiasts around the world with high-quality gaming programming across devices. Specifically, Azubu is taking advantage of Brightcove Video Cloud in tandem with our Zencoder service to power video playback, live transcoding and ad insertion on mobile phones, PCs and tablets.
With Brightcove Zencoder Live Cloud Transcoding, Azubu can deliver adpative bitrate streaming to multiple devices from a single RTMP origin stream. This reduces the operational cost and complexity associated with encoding. It also eliminates bandwidth bottlenecks and provides viewers with a high-quality user experience on a wide range of devices.
Azubu's reliance on Brightcove Video Cloud makes it easy for the company to manage and deliver a wide range of broadcast-quality video content across its eSports network. The integration of Video Cloud's Smart Player technology allows Azubu to ensure that the viewing experience is reliable and consistent on every screen.
Additionally, Azubu is re-launching both its Web, mobile and app presence this month. Across these services, Azubu is relying upon Brightcove's suite of tools. To learn more, review the complete press release here.