How Do You Optimize Content For Your OTT Service
How Do You Optimize Content For Your OTT Service
PLAYTV by Brightcove
Brightcove marketing expert, Ellen Gorman is joined by Golf Digest’s Peter Slavish to optimize content for distribution and monetization on connected tv apps and OTT services.
7 Ways Streaming Can Accelerate Video Marketing
7 Ways Streaming Can Accelerate Video Marketing
BRIGHTCOVE
Did you know there are hidden features in the streaming portion of your video marketing solution—features that can accelerate performance by increasing the flexibility, interactivity, reliability, control, and reach of your message? This non-technical episode will provide digital marketers with real-world strategies for maximizing video marketing investments and discuss the importance of load time, stream quality, player branding, engagement, intellectual property protection, and more.
Video Vocab Ad Server vs. DSP vs. SSP
Video Vocab Ad Server vs. DSP vs. SSP
PLAYTV by Brightcove
Brightcove’s Ilya Degtev takes us through three advertising terms, Ad server, DSP, and SSP. Watch to learn what they mean, why they matter, and how to use them to start sounding like the video advertising expert you are.
Meet Brightcove Beacon
Meet Brightcove Beacon
BRIGHTCOVE
Captivate your audiences and monetize your content all with the same video app.
Video Vocab: Viewability
Video Vocab: Viewability
BRIGHTCOVE
Brightcove’s Ilya Degtev talks about Viewability. Watch to learn what it means, why it matters, and how to use it to start sounding like the video advertising expert you are.