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Registration for Brightcove PLAY 2013 is Now Open

Register now and take advantage of early bird savings of $500

BOSTON, January 7, 2013 - Brightcove (NASDAQ: BCOV), a leading global provider of cloud content services, today announced that registration for the third annual Brightcove PLAY global customer conference is now open at play.brightcove.com. Brightcove PLAY 2013 is set for May 13 - 15th at the InterContinental Boston hotel and will bring together Brightcove customers, partners and industry leaders that are changing the game for how to reach audiences on every screen with digital media. Attendees who register before April 1st are also able to take advantage of a special early bird registration rate and save $500.

At the event, hundreds of media companies, marketers and developers from around the world will convene in Boston for three days of in-depth strategy sessions, next-generation product demos, all star keynotes and networking. Once again, PLAY will feature dynamic keynote presentations and expert-led breakout sessions for business decision makers and strategists, day-to-day users, developers and more.

“PLAY is a great opportunity to network with peers, connect with Brightcove partners, learn best practices and see how other organizations are achieving success with Brightcove’s solutions and services,” said Jeff Whatcott, chief marketing officer at Brightcove. “Attendees also get a firsthand look at upcoming features and future innovations from Brightcove that will enable them to maximize their digital media strategy and investments.”

30+ Expert-led Breakout Sessions

PLAY 2013 will feature a wide range of expert-led breakout sessions and panel discussions across three tracks - Strategy, User and Training. Strategy track sessions will dig into the themes and challenges facing digital media and digital marketing executives today around digital content distribution, monetization and measurement. User track sessions are designed to share best practices on a range of important topics for day-to-day users of Brightcove solutions. The Training track provides a deep-dive “how to” on topics ranging from live streaming and using Brightcove’s APIs, to mobile apps, encoding and Facebook video.

PLAY 2013 sessions will include sessions on the following topics, among others:

• Engaging audiences with mobile apps
• Content protection
• Advanced advertising
• Encoding best practices
• Video SEO
• Responsive design
• Content marketing
• Using analytics to drive business and content strategies
• Distributing content to Facebook

Brightcove DevCon

New in 2013, Brightcove will be hosting a special developer’s conference in conjunction with PLAY. The Brightcove DevCon will enable Web and mobile developers to get under the hood with our video player APIs, Zencoder APIs, App Cloud plugins, Video.js and more. Brightcove DevCon will also feature hands-on demos and coding sessions, as well as special “ask the engineer” sessions where attendees can work in small teams with Brightcove engineers.

Call for Speakers

Brightcove is accepting speaker nominations and additional topic submissions for anyone who is interested in participating in the event. Visit play.brightcove.com/speakers if you have an idea you would like to submit.

Innovation Awards

The Brightcove Innovation Awards are presented each year at Brightcove PLAY. The awards recognize some of the most innovative, cutting edge video and mobile campaigns and projects across a number of industries and use cases. If you would like to nominate a Brightcove customer or partner for an Innovation Award, visit play.brightcove.com/awards.

Connect with Us

For regular updates on speakers, session topics and to connect to the Brightcove PLAY community, follow Brightcove PLAY on Twitter and like us on Facebook.

About Brightcove
Brightcove Inc. (NASDAQ: BCOV), a leading global provider of cloud content services, offers a family of products used to publish and distribute the world’s professional digital media. The company’s products include Video Cloud, the market-leading online video platform, App Cloud, a pioneering content app platform, and Zencoder, a leading cloud-based media processing service and HTML5 video player technology provider. Brightcove has more than 6,100 customers in over 60 countries that rely on Brightcove cloud content services to build and operate media experiences across PCs, smartphones, tablets and connected TVs. For more information, visit http://www.brightcove.com.

Press Contacts

North America
Lisa Langsdorf
SutherlandGold Group for Brightcove
212-905-6218
llangsdorf@sutherlandgold.com

Europe
Sheena Riviera
AxiCom for Brightcove
+44 20 8392 4064
sheena.riviera@axicom.com

This press release may include forward-looking statements regarding anticipated objectives, growth and/or expected product and service developments or enhancements. Such forward-looking statements may be identified by the use of the following words (among others): "believes," "expects," "may," "will," "plan," "should" or "anticipates," or comparable words and their negatives. These forward-looking statements are not guarantees but are subject to risks and uncertainties that could cause actual results to differ materially from the expectations contained in these statements. For a discussion of such risks and uncertainties, see "Risk Factors" in the Company's filings with the Securities and Exchange Commission, including its most recent quarterly report on Form 10-Q. Brightcove assumes no obligation to update any forward-looking statements contained in this press release in the event of changing circumstances or otherwise, and such statements are current only as of the date they are made.