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IDC – ASIAN FINANCIAL SERVICES CONGRESS 2022

bsp-admin-1 on January 7, 2025

Overview

The IDC Asian Financial Services Congress celebrates the resilience of the Banking, Financial Services and Insurance (BFSI) industry, and brings thought leaders together to talk about the new wave of digital transformation in the industry.

Despite our Digital-First Age, humanisation is still the new personalisation. Consumers and employees alike actively seek out companies that reflect that, and loyalty benchmarks are being set by organisations that adapt digital experiences in an agile way, leveraging the ‘human touch’ to compel action and deepen connections—both internally and externally.

Join Brightcove’s Greg Armshaw as he shares on how you can pair data-driven content and emotional resonance with video to create seamless enterprise communications in this session titled: Enhancing Enterprise Communication with Video

Speakers

Greg_Armshaw-bio

Greg Armshaw

Senior Director Strategy
Brightcove

Greg Armshaw is Senior Director of Strategy at Brightcove with more than 20 years of experience in the media and digital marketing industry. At Brightcove, Greg helped build its dominant position as the number one choice for delivering and monetising live and VOD streaming for Free-to-air TV, Pay TV Content Owners and Sports Content Owners.

CREATING EFFECTIVE D2C EXPERIENCES WITH VIDEO

bsp-admin-1 on January 7, 2025

Overview

Learn how to maximize your investment in e-commerce by creating rich media experiences that engage audiences, collect first-party data, and drive increased revenue.

In this webinar, Greg Armshaw, Senior Director of Strategy, will explore three trends that are increasingly important for marketers who seek to expand their direct relationships with new and existing customers. Learn how brands from around the world are creating live and on-demand video content that attracts, engages, and increases shopping cart value 24×7.

What You’ll Learn :

  • How to create brand loyalty through memorable customer experiences
  • Turning your video strategy into a first-party data machine
  • Creating shoppable videos that increase revenue and maximize your ROI from video
  • See how world-class brands integrate and deploy rich media experiences into their existing MarTech stack

Speakers

Greg_Armshaw-bio

Greg Armshaw

Senior Director Strategy
Brightcove

Greg Armshaw is Senior Director of Strategy at Brightcove with more than 20 years of experience in the media and digital marketing industry. At Brightcove, Greg helped build its dominant position as the number one choice for delivering and monetising live and VOD streaming for Free-to-air TV, Pay TV Content Owners and Sports Content Owners.

AVIA OTT SUMMIT 2022

bsp-admin-1 on January 7, 2025

Overview

According to Research and Markets, OTT revenues in APAC are projected to climb to $54 billion in 2026, up by 90% from the $29 billion recorded in 2020. However, as the OTT market in APAC becomes increasingly competitive and saturated, no streaming service is safe from churn, and we see ‘cord-cutting’ behaviour carrying over into the OTT space. Content owners and licensors must consider the paths to creative growth in streaming and consider looking inwards for growth.

In this session, Marty Roberts, VP of Media Analytics shares solutions on how businesses can drive growth from their existing customers and maximise the value of current catalogue by harnessing data-driven analytics to inform best business efforts.

Speakers

MARTY ROBERTS

Former SVP, Product Strategy and Marketing
Brightcove

Marty Roberts is the Senior Vice President of Product Strategy and Marketing for Brightcove, the global leader of video for business. Prior to joining Brightcove, Marty was the CEO and Co-founder of Wicket Labs, a leading audience insights platform accelerating growth for over 2,000 media and entertainment companies. Being a technology entrepreneur and driven by success, Marty’s focus is on advancing the media industry through data-driven, actionable insights.

Before Wicket Labs, he served as co-CEO of thePlatform, a subsidiary of Comcast, and a leading video management company for major media and entertainment companies. Marty spent nine years at thePlatform, in various roles of increasing responsibility, including Senior Vice President of Sales and Marketing. He also previously held marketing and product leadership roles at Giftcertificates.com and RealNetworks.

PRODUCE MORE MARKETING VIDEOS – HOW TO SCALE YOUR VIDEO CREATION EFFORTS WITHOUT SACRIFICING QUALITY

bsp-admin-1 on January 7, 2025

OVERVIEW

Video is the #1 type of content that marketers want to be doing more of, if they had more resources to make it happen. Businesses of all sizes, across industries and segments want to get in on the action—and no wonder, considering the higher audience engagement levels that come with video.

In this panel discussion with Brightcove and FS Investments, you’ll learn tips from video experts and creative leaders on how your teams can create more video content without sacrificing the quality.

Join us March 30th at 10am PST.

Speakers

DAVID BOWMAN

Design Director
Wordpress VIP

David has been leading design at WordPress VIP since 2019. Previously, he worked for clients like The New York Times, Fisher Price, The Brooklyn Brewery and David Byrne, making everything from logos to giant papier mâché sculptures. After leaving agency life, David left New York to visit all (at the time) 59 national parks with his family in a self-converted bus. After two years of blogging and living at Walmart, he settled down and found a more permanent home with WordPress VIP. Find him on Instagram.

ADAM JENSEN

Head of Sales, APAC
Sendbird

Adam B. Jensen is a socially conscious creator, media theorist, and veteran of the streaming entertainment industry. Previous streaming projects include CBSViacom’s Pluto TV, Gunpowder & Sky’s DUST & ALTER, and XTR’s Documentary+. Adam is currently Director of PLAYTV by Brightcove.

MELISSA VENDITTI

Senior Video Producer
FS Investments

Melissa Venditti serves as Senior Video Producer at FS Investments. Her primary responsibilities include filming, editing and producing video content for all of FS Investments’ marketing channels. Ms. Venditti is a seasoned veteran of both the New York and Philadelphia markets. Prior to joining FS Investments, Ms. Venditti was a Video Producer at Association Headquarters, Inc. She built her expertise through her variousroles at high-profile companies, such as MTV, Barnes & Noble and Nickelodeon. With a background in producing, editing and videography, her career expands across a unique range of video formats including digital/social video content, on-air and digital promotions, live event coverage, educational content, digital signage and more.

AVIA THE FUTURE OF VIDEO INDIA 2022

bsp-admin-1 on January 7, 2025

OVERVIEW

When it comes to IP delivered video traffic, it is not streaming platforms that take centre stage—the world is still dominated by UGC platforms and social media. But the boundaries between social and curated content are blurring as tech companies look more and more to premium content investments and partnerships with content producers and distributors. How is this dynamic going to change the traditional content industry over the coming years, and economically does it work equally to the advantage of content provider and tech platforms?

Greg Armshaw from Brightcove speaks with Paras Sharma, Director of Content & Community Partnerships, and Saket Jha Saurabh, Director of Entertainment, Sports & Music Partnerships, from Facebook India (Meta), on the fireside chat session titled – Joint Conversation: Tech Giants’ Take on Content.

Speakers

Greg_Armshaw-bio

Greg Armshaw

Senior Director Strategy
Brightcove

Greg Armshaw is Senior Director of Strategy at Brightcove with more than 20 years of experience in the media and digital marketing industry. At Brightcove, Greg helped build its dominant position as the number one choice for delivering and monetising live and VOD streaming for Free-to-air TV, Pay TV Content Owners and Sports Content Owners.

PARAS SHARMA

Director of Content & Community Partnerships
Meta, India

SAKET JHA SAURABH

Director of Entertainment, Sports & Music Partnerships
Meta, India

BRIGHTCOVE BYTES: CREATING VALUE IN YOUR CUSTOMER EXPERIENCES

bsp-admin-1 on January 7, 2025

OVERVIEW

Brightcove Bytes is a LinkedIn Live series that features industry leaders and subject matter experts addressing key video marketing and OTT trends in APAC.

According to eMarketer, the APAC region is home to 59.4% of the world’s digital buyers, and the region will continue to produce 55.3 million new buyers in 2022. Consumers today expect seamless services that provide them information and support to make informed decisions from pre-purchase to post-purchase.

As such, retail organisations need to look beyond the conventional, and invest in the right technology to be primed for growth amidst fierce competition.

In this first episode, Brightcove’s Greg Armshaw and Sendbird’s Vishal Kapoor address how businesses can take their eCommerce strategy to the next level with interactive video and a flawlessly embedded chat experience. They discuss:

• Insights on eCommerce and retail trends in the APAC region • The benefits of providing interactive digital experiences to your customers through video and interactivity • How interaction and engagement nets higher returns for your business in the long run

Speakers

Greg_Armshaw-bio

Greg Armshaw

Senior Director Strategy
Brightcove

Greg Armshaw is Senior Director of Strategy at Brightcove with more than 20 years of experience in the media and digital marketing industry. At Brightcove, Greg helped build its dominant position as the number one choice for delivering and monetising live and VOD streaming for Free-to-air TV, Pay TV Content Owners and Sports Content Owners.

VISHAL KAPOOR

Head of Sales, APAC
Sendbird

BUSINESS OF SPORTS SUMMIT 2022

bsp-admin-1 on January 7, 2025

OVERVIEW

The Business of Sport Summit returns in June with renewed ambition to build business resilience. As the sports operating environment corrects and the sector begins to unlock, the Summit presents an enviable opportunity for the nation’s Sport leaders to connect, combat shared challenges, and leverage opportunities emerging from the upturn economy.

The summit will focus on the forces shaping the profession, from unleashing the power of fans to digital ecosystems, broadcasting innovation and live experiences, all with the intent of charting a new path to progress.

Join us for Brightcove’s keynote session ‘Stadiums, Streams and Screens: The Changing Landscape of Sports Content Consumption and Engagement’ on Tuesday, 7 June at 12:05pm, moderated by Greg Armshaw, Brightcove and featuring Will Everitt, Seven Network and John O’Neil, Tennis Australia.

Speakers

Greg_Armshaw-bio

Greg Armshaw

Senior Director Strategy
Brightcove

Greg Armshaw is Senior Director of Strategy at Brightcove with more than 20 years of experience in the media and digital marketing industry. At Brightcove, Greg helped build its dominant position as the number one choice for delivering and monetising live and VOD streaming for Free-to-air TV, Pay TV Content Owners and Sports Content Owners.

WILL EVERITT

DIRECTOR PRODUCT SOLUTIONS
SEVEN NETWORK

Will is Director Product Solutions for Seven West Media, leading product strategy, innovation and technology transformation for Seven’s streaming service, 7plus, following a decade of Yahoo ownership. So far, his team has achieved overall #1 downloaded app in Apple App Store and Google Play and set new records in Australia with the biggest streaming event ever. Will is a thought leader in digital transformation collaborating with broadcasters and publishers globally and a regular speaker and panelist at media tech events. He provides strategy and advisory to tech businesses including as an Executive Advisor to a proptech group.

JOHN O’NEIL

SUPERVISING PRODUCER, LIVE EVENTS
TENNIS AUSTRALIA

John is the Supervising Producer – Live Events for Tennis Australia, the home of the Australian Open Grand Slam tournament. He is responsible for the arena and venue experience along with working closely with the Tennis Australia Broadcast and Production teams. A seasoned media professional with an extensive background in technology and film and television production, John’s role at Tennis Australia includes overseeing the video cloud platform in-conjunction with broadcast and production teams, to ensure the significant volume of content produced both during and in the weeks leading up to the Australian Summer of Tennis is available on Tennis Australia’s various platforms. John is also responsible for internal-facing productions such as town halls, awards nights and staff engagement events, utilising Tennis Australia’s various platforms to deliver those events.

THE NEW RULES OF OTT MONETIZATION: MULTIPLY REVENUE MODELS TO MAXIMIZE SUCCESS

bsp-admin-1 on January 6, 2025

OVERVIEW

According to Digital TV Research, global OTT revenue will reach $210 billion by 2026 — that’s nearly double its 2020 level of $106 billion. Even the streaming giants are learning that in order to keep their piece of the pie, they need to diversify their monetization models.

In this information-packed session, you’ll learn the different ways content owners and media companies are capturing their share of this exploding market. Whether your audience is sports fans, car freaks, or hobbyist communities, our panel of Brightcove customers will share how they’ve turned their video assets into drivers of multiple revenue streams, transforming their content libraries into monetization goldmines.

You will learn how to:

  • Optimize your monetization strategy through diversification
  • Identify all the opportunities in your content
  • Attract, engage, and retain new audiences

Speakers

ELLEN GROGAN

Director, Product Marketing
Brightcove

Chief Operating Officer
Brightcove

Matt Noyes is director, product marketing at Brightcove, with an emphasis on its enterprise solutions. Matt is a product marketing practitioner and evangelist focused on applying theories, strategies, and tactics to realize successful go-to-market initiatives for B2B and business-to-consumer companies. Recent projects and experiences include leading product marketing teams within software-as-a-service companies ranging from “configure price and quote” for manufacturers to marketing automation and customer relationship management for financial services.

PETER SLAVISH

Senior Product Manager
Golf Digest

Peter is Syracuse University alumni who has spent the last 10 years working in direct-to-consumer streaming video. He’s currently a Senior Product Manager at Warner Bros. Discovery on the Golf Digest team, which uses Brightcove for both ad-supported and premium subscription products.

DMWF GLOBAL

bsp-admin-1 on January 6, 2025

Overview

This forward-thinking event looked to explore the latest trends & strategies within Digital Marketing, covering topics such as Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile.

Offering a hybrid experience, an additional extra day of content from DMWF & IMW, featuring exclusive interactive sessions, a plethora of in-valuable resources, a dedicated networking tool and a virtual exhibition took place on the 29th June, with the content still accessible via MarketingTech.

Brightcove participated as a gold level sponsor, exhibiting and speaking both virtually and in-person. Check out our VOD session with Patrick Farley, Product Manager for Interactivity on the topic of ‘Transforming Passive Audiences into Engaged Consumers with Interactive Video’. Tune in to learn the use cases for video interactivity and discover how industry-leading brands are already leveraging these impressive features that herald the new frontier of brand video content.