Brightcove & Video Industry

A Sneak Peek of the New Brightcove Live Streaming Platform

A Sneak Peek of the New Brightcove Live Streaming Platform

We just launched the new Brightcove Live streaming solution and couldn’t be more excited to share the details. We caught up with Ryan Struhl, Senior Software Engineer, to give you a behind-the-scenes look at how Brightcove Live can help you build engaging live event experiences for internal or external audiences. Q.

Katie Martell Keeps it Real at PLAY

Katie Martell Keeps it Real at PLAY

For three years in a row, Katie Martell has been named one of the top ten marketing and social media voices on LinkedIn, and she jokes that she has no idea why. But that’s just Martell being humble. In reality, she knows her stuff. We spoke to the multi-talented marketing consultant, writer, and speaker about what it means to be truthful in marketing, and why getting rid of the word content might be the marketing approach we’ve all been looking for.  

Simple Steps to Improve Video Performance

Simple Steps to Improve Video Performance

“Hey Sally, how are our videos doing?” asked Sally’s supervisor as if such an ominous question could be answered while passing by. “Great,” said Sally. “Lots of people watched them, we got 382 views.” Yet they both wondered, “Is that good? Is that below average?

Brightcove PLAY2018 - All The Way From Asia

Brightcove PLAY2018 - All The Way From Asia

Powerful, international and relevant. These are the words that encapsulated PLAY2018 for our Asia customers, and I couldn’t be more happy to hear how valuable our customers and partners in Asia have found the event. Asia remains an interesting and unique region, one that has emerged in the Internet age as a mobile-centric market.

Just One Thing - Using Shot Sequences

Just One Thing - Using Shot Sequences

If you’ve been to the movies lately or clocked a respectable number of Netflix hours, chances are you’ve seen a production that uses shot sequences. That’s because shot sequences make a production look more polished. They help producers add visual interest and illustrate the beginning, middle, and end of their narrative.

Five Steps To Video Campaign Success

Five Steps To Video Campaign Success

There’s a reason video continues to rise as one of the most powerful mediums we have — it connects us on a human level, it’s moving and engaging. With video, you can take something intangible, like B2B analytics software, and bring it to life.