Navigating The Video Solutions Landscape Can Be A Challenge

Navigating The Video Solutions Landscape Can Be A Challenge

You need a guide.

Video platforms are not all the same – far from it. The Marketer’s Guide to Investing in ROI-Driving Video Marketing Solutions tells you what you need to know to choose the right one for your business. In it you’ll find:

  • Descriptions of the different types of solutions on the market, from OVPs to livestreaming and v-commerce platforms.
  • Answers to budget questions and strategies for proving ROI to higher-ups.
  • Ideas to help you get more mileage out of your video content.
  • Time- and money-saving dos and don’ts.

Get started by downloading our guide today!

Accelerate Time-To-Value With Off-The-Shelf Video Analytics

ANALYST REPORT

Accelerate Time-To-Value With Off-The-Shelf Video Analytics

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Streaming platforms and operators recognize the crucial importance of analytics, but need to decide whether to build their own analytics capabilities from scratch or buy an off-the-shelf video analytics platform, which can accelerate time-to-value. They must also consider whether to focus on building a data lake to collect retrospective data, or on providing business-facing analytics tools that can proactively identify trends that drive customer engagement, acquisition, revenue and engagement.

Download this report for tips on how best to define a video analytics strategy