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Megan Felz

By Megan Felz

Senior Product Marketing Manager at Brightcove

Audio Streaming Playback

Features & Updates

Since streaming includes content beyond video, such as podcasts, audiobooks, and music, it’s important for us to have the technology in place to support both video and audio. Therefore, we’re excited to introduce Brightcove’s Audio Streaming playback offering.

Our player now supports playback of audio-only assets, which can be displayed with a permanent poster image or with just the control bar showing. It supports source files in MP3, M4A, or WAV format, and it supports the iOS SDK, with Android to come later this year. Audio content uses significantly less bandwidth than video, so you can leverage this distribution method to save on resources as well.

Not only does this capability enable our customers to stay at the forefront of content trends, it improves accessibility. Audio streaming benefits those who are visually impaired, and through auto-captioning, it can support hearing-impaired audiences as well.

Using our established Brightcove Player, getting started with audio streaming is simple, quick, and intuitive. Furthermore, it includes access to the same analytics capabilities we offer for video streaming, so you can get in-depth insights on how your audio content is performing.

At Brightcove, we’re here to make sure that your streaming strategy meets your audience’s needs for a flexible and innovative solution. With the introduction of audio streaming, we’re able to provide more support as you stay up to date on industry trends and audience expectations.