Brightcove Insights For

Digital Marketers

Ads in the Age of Quarantine

Ads in the Age of Quarantine

The on-going COVID-19 pandemic has undoubtedly impacted the digital advertising industry and has left Brands faced with uncertainty on how to address their ad spending. Here’s a few strategies publishers and media businesses alike can use to mitigate the

Importance of DRM for Enterprise

Importance of DRM for Enterprise

Digital Rights Management (DRM) encryption technology plays a huge role in today’s media market, but now more than ever enterprise companies are seeing the need for heightened security & encryption technology. If a company is creating, delivering, and dis