TECHNOLOGY

Video is the key to SaaS success.

Technology video stream, product information, and live event on a tablet and smartphone

Engage your audience and convert them into high-quality leads.

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Video makes complex technology products and services easy to understand.

It’s one thing to describe your technology. But if you really want to show the difference it can make in people’s lives, nothing compares to video. Show your end users saving time, money, or effort…demo your software or put together a series of how-to videos…convey your company’s culture or introduce key players…video brings your product and your brand to life.

Building a SaaS business? Our Video Marketing Suite has all the tools you need.

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Video draws in viewers — and makes them customers.

No matter how much great information you have on your website, if it doesn’t engage your audience, your message can’t get through. This is where video shines. It draws the eye and makes people pay attention. The more you use it on your website and landing pages, the more engagement you’ll build. The more leads you’ll generate. The more sales you’ll make.

Crush your marketing goals. This guide will show you how.

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Better business intelligence for better business decisions.

One of the great things about video is how much data it generates, and we help you make the most of all of it. With integrations to popular intelligence tools and built-in dashboards that give you insight into both your video content and your viewers, your marketing automation will be more precise, your outreach will be more personalized, and your sales team will be more effective.

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Brightcove brings ROI to SaaS.

When they see how well video works, most companies start making a lot more of it and delivering it to a variety of channels, only to find that managing everything can be overwhelming…and outsourcing it can be very expensive. By consolidating everything with the easy-to-use Brightcove platform, you can keep video management in house — and costs well under control.

What kind of ROI can you see with Brightcove? According to a Forrester Research Total Economic ImpactTM Study, 225%.

See how they got that number.

Our technology customers are building connections — and businesses — with video

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Accounting software firm Xero built their customer retention strategy around video — with impressive results.

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“The past year has shown us what a powerful tool video can be in creating connections. Our customers expect us to meet them where they are, to anticipate their needs, and to deliver superior experiences digitally.”

Kim Salem-Jackson,

Akamai Chief Marketing Officer

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Hennge customer story banner image

Security company Hennge used video to reduce churn — and increase revenue.

Hennge Customer logo

Connect with your audiences

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B2B meets social

Social media isn’t just for consumer brands. Reach your audience where they are. Our Video Marketing Suite makes clipping and publishing to social a snap.

Get social
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Stream live or on demand

Virtual events are a fantastic way to connect with investors, partners, and customers. Live and on-demand sessions are both easy to deliver with Virtual Events for Enterprise.

Explore events
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Let viewers do more than view

Video interactivity turns viewers into active participants. Calls to action, surveys, and other interactive features keeps audiences engaged and invested.

Involve your audience
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Think of your favorite streaming platform… only it’s your video

It’s true: CorpTV lets you deliver a viewing experience that’s just like the ones you watch for entertainment. 24/7 on any device.

Release your inner media mogul
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Data-driven insights, insight-driven decisions

The better you understand your audience, the better you can engage them. The data video generates means you can do more of what’s working and change what isn’t.

Make better decisions
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Video done right

If you’re going to use video, do it right. Nothing drives viewers away faster than video that takes too long to load, freezes, or crashes. None of which you will have to worry about with the most reliable platform in the world.

Deliver flawlessly
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A leader in enterprise video

The Aragon Research Globe for Enterprise Video 2022 compared 14 video platforms and named Brightcove a leader for our product performance and strategy. To learn more about Brightcove along with your other enterprise video choices, check out the full report.

Get the report

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