Video Marketing Helped Xero Attract, Retain and Grow to 1 Million Subscribers

Name: Video Marketing Helped Xero Attract, Retain and Grow to 1 Million Subscribers
Uploaded: 2023-01-10T22:01:45.230Z
Duration: 57 s
Description: Making content doesn’t help you close business faster, but making the right content based on viewer analytics does. Hear from Xero’s Patrick MacFie, on how his company gained a 150% increase in viewing time through Brightcove analytics.

BRIGHTCOVE

Making content doesn’t help you close business faster, but making the right content based on viewer analytics does. Hear from Xero’s Patrick MacFie, on how his company gained a 150% increase in viewing time through Brightcove analytics.