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[Pressroom/Newsroom] Cheddar News Spotlight

Cheddar News Spotlights Marc DeBevoise

“The real challenge is how to engage audiences in an extremely crowded world. In the future, every enterprise is going to need to either be or act like a media company. Brightcove allows you to own your own streaming future and break through the crowds.”

Marc DeBevoise, CEO

GET IN TOUCH

Context-aware, content-specific

Context-aware, content-specific

Streaming services come in lots of shapes and sizes. Some may stream large content catalogs of TV shows or films that accumulate tens of thousands of views over time; some may have sports shows - or even live sports events - with huge audiences watching simultaneously on dozens of different devices. The content is different, then encoding is different, and the bandwidth usage is different. So what kind of impact can CAE have on your specific content? Use our context-aware encoding wizard to get an idea.

Módulo de formación de empleados y streaming de contenido de vídeo en un teléfono inteligente y una tablet

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Transform your fragmented online video process into a smoothly running end-to-end streaming engine that powers your media business. And maximize audience value with flawless viewer experiences that work on all devices.

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  • Allow anyone anywhere to play your content on any device, including browser-based PC and mobile playback via Video Player 7 and native apps for smartphones, tablets, and connected TVs
  • Reduce transcoding, storage, and delivery costs with our Technology and Engineering Emmy® Award-winning context-aware encoding (CAE) and multi-codec switching in stream — the next evolution of adaptive bitrate (ABR) streaming
  • Get up and running quickly with ready-to-use APIs

¿Su plataforma de transmisión es una inversión o un gasto? Lea cómo calcular el retorno de su inversión en una plataforma de marketing con vídeos.

  • BRIGHTCOVE PRIVACY POLICIES

    Last modified: January 1, 2023

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    The Brightcove Privacy Policies ("Privacy Policies" (Html Underline)) describe Brightcove’s practices regarding information collected by our products and services (collectively, “Brightcove Services” (Markdown Bold with HTML linking). Any use of Brightcove Services, including the Studio and sign-up pages accessible through Brightcove domains (including *www.brightcove.com* (Markdown Italicize with HTML linking)), and any other information you may provide to us or we may collect from you, is covered by these Privacy Policies.

    The Brightcove Privacy Policies ("Privacy Policies" (Html Underline)) describe Brightcove’s practices regarding information collected by our products and services (collectively, “Brightcove Services” (Markdown Bold with HTML linking). Any use of Brightcove Services, including the Studio and sign-up pages accessible through Brightcove domains (including *www.brightcove.com* (Markdown Italicize with HTML linking)), and any other information you may provide to us or we may collect from you, is covered by these Privacy Policies.

    • The practices in this section of the Privacy Policy apply to all Prospective Customers, like Website visitors, non-Customer event attendees, survey participants and the like wherever they reside. When we collect information that you provide to us directly, we are a “controller” under the General Data Protection Regulation (“GDPR”), and a “business” or “controller” under state privacy laws.

      TYPE OF INFORMATION WE COLLECT

      Depending on how you interact with us, we may collect:

      • Your name, contact information - like email and business phone number;
      • Employment-related information - like the industry you work in, the business or organization you are associated with and your role there;
      • Commercial information - like the products or services you may be interested in, and Website-viewing activity, such as pages visited, videos watched, duration of sessions and search terms;
      • Device and browser information - like IP address, approximate geographic location, computer type, screen resolution, OS version, and browser type;
      • Communications - like comments or opinions you provide to us through our Forums or other information you provide to us directly or through a third-party service, including messages you send us on social media; and
      • Inferences based on that information - like information generated from your use of the Website or communications with us reflecting a company’s interest in our services.

      HOW THAT INFORMATION IS COLLECTED

      We collect personal information when you provide it directly to us through forms - on our Websites or on third party sites - or through Forums, Promotions or surveys. We may collect inferential information on our prospective corporate Customers’ from publicly-available sources or service providers.

      We also collect personal information about the type of devices you use to access the Website and your interactions with the Websites indirectly using web beacons placed by us or our service providers on our Website and in email communications. For more information about the use of cookies or other tracking technology on the Website, please review our Cookie Policy (here)[#policy].

      Our Websites and applications may contain links to non-Brightcove sites and services. We are not responsible for the privacy practices of those sites. Privacy choices you make on those sites or services will not apply to our use of the information we collect directly through our applications, forms and Brightcove Services.This is also true for information you provide to us via third parties. The information you may provide may be separately collected by the third party site and subject to their privacy practices.

      The Brightcove Services enable you to utilize third party social media features, such as LinkedIn, Twitter, Facebook, and Google products, including YouTube. Your interactions with these features are governed by the privacy policy of the company providing the social media feature. If you utilize these plug ins, you agree to be bound by the terms of service and privacy policies of that Platform, as applicable. Your use of the YouTube API Services is governed by the YouTube Terms of Services policy, available at https://www.youtube.com/t/terms and its Privacy Policy is available at http://www.google.com/policies/privacy. LinkedIn's terms are available at https://legal.linkedin.com/api-terms-of-use, and its privacy policy can be accessed here https://www.linkedin.com/legal/privacy-policy. Facebook's terms are available at https://www.facebook.com/terms and its privacy policy is available at https://www.facebook.com/full_data_use_policy. Twitter's terms are available at https://twitter.com/tos?lang=en and its privacy policy is available at https://twitter.com/privacy?lang=en.

      Forums

      We may enable you to post information to certain parts of the Website (collectively, the “Forums”). Please note that any information you disclose through any Forum will be publicly available. We urge you to exercise discretion and caution when deciding to disclose personal information, or any other information, via any Forum. We are not responsible for the use of any personal information you disclose through any Forum.To request removal of your personal information from a Forum, contact us at privacy@brightcove.com. Because we do not control those sites and services, we will let you know if we are not able to remove your personal information.

      Promotions

      If you participate in a Promotion, we may request additional personal information. You should carefully review the rules, if any, of each Promotion, because the rules for each Promotion may contain additional information about our use of personal information that you provide in connection with the Promotion. To the extent that the Promotion’s rules conflict with this Privacy Policy regarding the treatment of personal information, the Promotion’s rules will control.

      WHY WE PROCESS THAT INFORMATION

      We use collected information to provide you with requested materials, inform you of important information regarding the Brightcove Services, the Website, including changes to Website terms, conditions and policies, to make the Brightcove Services, products and websites available, to allow you to participate in Promotions, for business purposes, like page use analytics (including through automated systems and machine learning), benchmarking, reporting, audits, developing new products, identifying usage trends, and to obtain inferences. We do so to identity and better understand our customer base and their interests in Brightcove , to improve our business model, our services and products and to tailor our marketing and product development efforts, for employee training, for security, crime and fraud prevention, and to comply with legal obligations and as otherwise permitted by law.

      We also use cookie-level data to understand how our Websites are being reached and used and to aid in marketing efforts and advertisement placement. Alongside cookies, web beacons allow us to accurately count the number of unique users who have visited a specific page on the Website, or opened or acted upon an email. This information allows us to measure the performance of our Site and our email and marketing campaigns. You can learn more about the cookies on our Websites here (HYPERLINK COOKIE POLICY).

      When you use multiple browsers on a single device, or use various devices (such as desktops, smartphones and tablets), we and our service providers and third parties may use cross-device/cross-context technology to connect these various accounts or profiles and the corresponding data from the different contexts and devices to allow you to use the Brightcove Services seamlessly across said devices.

      HOW WE SHARE THAT INFORMATION

      We do not share your personal information outside of Brightcove’s current and future corporate subsidiaries and affiliates except in limited circumstances, including:

      • When you allow or direct us to share your personal information with another company as part of either their services and products or the Brightcove Services, including to allow you to voluntarily participate in contests, surveys, Forums or Promotions;
      • In connection with a corporate transaction, proceeding or reorganization involving the business activities for which the information is maintained. You will be notified via email and/or a prominent notice on our Website, of any change in ownership, change in use of your personal information, and choices you may have regarding such change in use of your personal information if your personal information may be shared.
      • To enforce our policies, to protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others, to comply with legal process to the extent we believe necessary or required under applicable law, and to permit us to pursue available remedies or limit the damages that we may sustain.
      • With our trusted service providers to:
        • provide you with the features on our Website such as website hosting, data analysis, infrastructure provision, IT services, customer service, analytics and email delivery services.
        • to protect the security and integrity our Websites and their features;
        • process forms you fill out;
        • create communications based on your needs;
        • understand our customer base (including through automated systems and machine learning), identify usage trends, and tailor our products and Brightcove Services based on those insights and adjust our marketing and communication strategies;
        • understand how visitors are using our Websites;
        • create marketing, advertisements, contests or other similar purposes, and determining the effectiveness of our promotional campaigns. Where required by applicable law, we will share such data for advertising and marketing purposes only in an aggregate, and de-identified manner; and
        • develop new products, enhance our Website, improve Brightcove Services, and train employees.

      Our service providers are contractually obligated to use your personal information only as necessary to provide these services to us and to comply with the law.

      CHILDREN’S PRIVACY

      Brightcove Services are not intended for use by children under 16 years of age, we do not intentionally collect information from children, and we request that children not provide any personal information to us. If you have any concerns about your child’s privacy, please contact us at privacy@brightcove.com, and we will take steps to delete any information we learn that we have unintentionally collected personal information from your child without your consent.

      INTERNATIONAL TRANSFERS

      We operate globally and may transfer your personal information to an affiliated location in other countries for the purposes described in this Privacy Policy. Wherever your personal information is transferred, stored or processed by us, we will take reasonable steps to safeguard the privacy of your personal information. These steps may include implementing standard contractual clauses where recognized by law, obtaining your content or other lawful means of transferring personal information. By using the Website or where you provide personal information to request documents from or contact us, you consent to this transfer. We will protect the privacy and security of personal information we collect in accordance with this Privacy Policy, regardless of where it is processed or stored.

    • Information Practices - By Category

      Our collection, use and sharing practices for our business purposes are the same for all Prospective Customers, regardless of their residency. By category, that breaks down to:

      • Identifiers;
      • Contact information;
      • Commercial information;
      • Internet activity from our Websites;
      • Professional information; and
      • Approximate location.
      ##### Your Rights to Your Personal Information

      For those individuals that would like more information on the specific information collected about them, you have the ability to request:

      • That we provide details about the categories of personal information we collect about you, including how we collect and share it;
      • The correction or deletion of personal information we collected from you;
      • That we provide you access to the personal information we collected from you; and
      • To contact us if there are any questions, comments or requests in connection with our Privacy Policy.

      California residents also have the right to opt out of “sales” of their personal information. We do not “sell” personal information as most people would typically understand that term. However, we allow certain third-party partners and providers to collect information about users directly through our Website for purposes of analyzing and optimizing our Website and ads, providing content more relevant to you, measuring statistics and the success of ad campaigns, and detecting and reporting fraud. To the extent this practice is interpreted to constitute a “sale” under the CCPA, please click this link:

      Do Not Sell My Personal Information (hyperlink)

      where you can exercise your rights to opt-out of cookies, analytics and personalized advertising. You can also opt out of non-essential cookies through the cookie consent portal that pops up when you reach our Websites. To learn more about cookies, please visit our Privacy Controls section.

      Submitting a Request

      To exercise a data right, please complete the webform located HERE. You will, at a minimum, need to provide within the following: your name, business or other email address, company name and country, and if applicable, state of residence, as well as your request type and your relationship to Brightcove. We will use your email and mobile phone number to verify your identity. We will not use your mobile number other than to assist in processing the request or in any other way you’ve previously permitted us to use it. We will process any requests within a reasonable period of time, and in any case in accordance with applicable law.

      You can designate an authorized agent to make a data-rights request under the CCPA on your behalf. Authorized agents can submit requests on behalf of another individual by completing this form (HYPERLINK).

      The California “Shine the Light” law gives residents of California the right under certain circumstances to opt out of the sharing of certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes. We do not share personal information with third parties for their own direct marketing purposes.

    • Information Practices

      Our collection, use and sharing practices are the same for all non-corporate Prospective Customers, regardless of their residency. Please refer to those sections above for more details.

      Your Rights to Your Personal Data

      Additionally, certain non-corporate Virginia residents have the following rights:

      • To know what personal data is being processed;
      • To ask to access, correct and to delete it;
      • To opt out of targeted ads and “sales” of their personal data.

      We do not “sell” personal information as most people would typically understand that term. However, we do allow certain service providers and third-party partners to collect information about consumers directly through our Website for purposes of analyzing and optimizing our Website and ads, providing content and ads that are more relevant, measuring statistics and the success of ad campaigns, and detecting and reporting fraud. To the extent this practice is interpreted to constitute a “sale” you can opt out here (HYPERLINK) or via our cookie consent pop up. Please review our Cookies Policy (INTERNAL HYPERLINK) for more information.

      Submitting a Request

      To exercise a data right, please complete the webform located HERE. You will, at a minimum, need to provide within the following: your name, business or other email address, company name and country, and if applicable, state of residence, as well as your request type and your relationship to Brightcove. We will use your email and mobile phone number to verify your identity. We will not use your mobile number other than to assist in processing the request or in any other way you’ve previously permitted us to use it. We will process any requests within a reasonable period of time, and in any case in accordance with applicable law.

    • The personal information we collect from Nevada consumers and how it is processed is the same as that collected for all Prospective Customers generally. Please review those sections in this Privacy Policy. We also require any service providers we use to process any personal information we share in connection with Brightcove Services and operations to restrict their use of the information to providing the Brightcove Services and acting on our behalf. Otherwise, we will provide information to third parties if you direct us to or as required by law. We do not “sell” personal information.

    • International Transfers

      When you use our Website or voluntarily submit requests for information or otherwise engage with us online, that personal information may be transferred to the United States, where our primary processing facilities are located. There is no adequacy decision for the United States. However, we have conducted a full evaluation of transfers to the United States, and believe that the risk to your privacy in this context is low or nonexistent. As such, we rely on the consent you give when you directly submit your information to us, and otherwise rely on the legitimate interest derogation available under the GDPR for interactions that are not continuous and are necessary to provide the requested information and services on our Websites. We do not transfer sensitive personal information.

      If you object to this transfer, do not continue to use our Website and do not submit your personal information to us. If you’d like to withdraw your consent for further processing of this information, you can do so by following the instructions here (INTERNAL HYPERLINK to YOUR DATA RIGHTS).

      Cookies and Other Technologies

      This Website sets cookies and other similar technologies. Users coming in from an IP address associated with the EEA or UK region will receive a consent based pop where they can accept, reject or manage their cookies preferences. You can learn more about our cookie policy and positions, as well as opt out of targeted advertising within the Cookie Choices and Advertising Policy (INTERNAL HYPERLINK).

    • TYPE OF INFORMATION WE COLLECT

      The type of information collected depends on whether you are a Customer (Customer Account Data) or a Viewer (Customer Usage Data). That information falls into two basic types of categories: personal information and anonymous information. We may use personal and anonymous information to create a third type of information - aggregate information. Personal information is anything alone or in combination with other readily available information that identifies a particular person, and under certain laws, also includes devices attributed to that individual. Anonymous information means any information from which anyone's identity cannot be reasonably ascertained. Aggregate information means information that is combined in such a way that any one person cannot be identified from another in the grouping.

      Customer Account Data

      As part of providing Brightcove Services, we may collect the following personal information from individuals authorized by Customers (such as a Customer’s employees) to use Brightcove Services on their behalf:

      • Name, business email address, business telephone number, company, title and business billing address, internal account name and number, payment information and tax exemption status.
      • Content of communications with Brightcove, including when you consent to recordings of video conferences or calls, Customer feedback and satisfaction surveys, support tickets and chats with our chatbot.
      • Login credentials.
      • Information collected indirectly through our Websites in accordance with our Cookie Policy (INTERNAL HYPERLINK).
      • Activity information dependent on your use of the Brightcove Services, which will be outlined within the relevant Schedule in your respective data processing addendum.
      Customer Usage Data

      The Brightcove Services give our Customers the flexibility to choose the type of personal information they use to conduct video viewing analytics. Such information may include personal information such as:

      • Viewer name, address, email address, title and industry if a Customer elects to use certain features of Brightcove Services that can be used to collect such information.
      • Unique IDs such as IP addresses and user IDs created by the Customer.
      • System information, such as device, browser and operating system type and version, screen resolution and preferred language.
      • Referring domain, destination domain and destination path.
      • Video-viewing activity, such as player loads, number of views, viewed minutes, percent of content viewed, new or unique Viewers, top domains, geography, traffic sources, search terms and other similar information. This information is aggregated unless a Customer elects to use certain Brightcove Services that are intended to connect such information.
      • Approximate location data.
      • Other personal information of a natural person that may be included in videos or other data that our Customers upload to Brightcove Services.

      HOW WE COLLECT YOUR INFORMATION

      Brightcove collects the above information when you request information on or purchase products or services from us (including when you link to your instance of a third party platform with your account), participate in public forums, respond to surveys or feedback forms, visit our offices, call our support or customer success teams, participate in video conferences or calls, or otherwise interact with us when using our websites, apps and products. We also collect information using analytics tools when you use the features on our domains. We acquire information from other trusted sources to update or supplement the information provided, such as information about the industry in which our Customers are in, or to validate contact information (like corporate addresses).

      We also collect information through a variety of technologies such as cookies, pixels, http headers, tags, site development kits, application program interfaces and web beacons. For instance, we may use third-party analytics services, such as Google Analytics using anonymous identifiers, to understand the use of Brightcove Services by our Customers.

      The Brightcove Player does not set cookies by default nor does it store information locally on the viewer's device. If you utilize cookies on your sites where you implement a Brightcove Player, the Player will recognize any cookie settings of Viewers based on consent management tools on your sites.

      When Brightcove Services are used by Viewers, as is true of most online services, we gather certain, mainly non-personal information automatically and store it in log files. This information may include Viewer IP address (which are hashed and logged automatically), browser type, device type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp and/or clickstream data. We may combine this automatically-collected log information with other information we collect.

      When this information is collected about our Customers, Brightcove is a Controller as that term is defined under privacy laws. Otherwise, Brightcove is a Processor or a Service Provider, as those terms are defined under the law.

      HOW WE PROCESS THAT INFORMATION

      We use Customer and Customer Usage Data to perform under our Customer and related vendor agreements and in furtherance of our legitimate business interests, such as managing our Customer relationships, carrying our core business operations like accounting, regulatory filings, security and fraud prevention and product design and development. Consistent with applicable law and the choices and controls that may be available to you (INTERNAL HYPERLINK to Communication Choices section), we may use information collection from you to:

      Support our Customers:
      • Provide you with the experiences, products and services you request, view, engage with or purchase;
      • When Customers or Viewers use devices to display and/or view a Customer’s video content, cross-device/cross-context technology may be used to connect the various accounts or profiles and the corresponding data from the different contexts and devices to a singular account;
      • Provide technical and administrative support;
      • Communicate with you about your account or transactions with us and send you information, provide you with guidance or analysis or request feedback about features or changes to our products or policies;
      • To enable your Viewers to register with you in order to utilize Brightcove Services through your websites or apps;
      • Send you notifications about features that fit or enhance your use of the Brightcove Services or comport with your stated goals or metrics and identify user trends;
      • Alert you of outages, issues or suspected fraudulent account activity;
      • Personalize content and experiences;
      • To provide our Customers with analytical data and reports about Customer Viewer video viewing activity and service utilization; and
      • To the extent permitted by applicable law, we may collect data, in an automated manner or through machine-learning algorithms, about Viewers and Customers in order to provide and/or optimize Brightcove Services, for security or analytics purposes or to transcribe video content. While Brightcove collects and analyzes data from video views to show trends and events, we do not use models to make predictions or decisions using the data.
      Support our Business Needs and Operations:
      • Operate, understand, optimize, analyze, develop or improve our products, Brightcove Services, websites, applications and APIs, and to better understand the industry or our customer base, including through surveys and analytics tools. To the extent permitted by applicable law, this may include processing non-personal, aggregated data about Customers and Viewers;
      • Comply with applicable legal or regulatory requirements, participate in audits and protect against criminal activity, claims and other liabilities;
      • Detect, investigate and prevent activities that may violate our policies, cause service disruptions or quality control, and notify of those impacting your account;
      • Train our employees; and
      • Otherwise with your consent or at Customer direction/instruction.

      HOW WE SHARE THAT INFORMATION

      We do not sell or allow Customer personal information to be used by third parties for their own business interests, unless you ask us to do this or give us your consent to share. Further, we do not sell your Viewer’s personal information. You can read more in the California and Virginia Residents sections.

      Below are the different scenarios under which we may share personal information as part of the Brightcove Services.Where we use service providers, they are authorized to use your personal information only as necessary to provide these services to us.

      • With the Customer, as part of the Brightcove Services;
      • With service providers and subprocessors we use to support Brightcove Services and our business operations. These services include website hosting, data analysis, infrastructure provision, IT services, customer service, analytics and email delivery services, marketing, advertising, promotions, contests or other similar purposes;
      • With third parties and add on partners that Brightcove does not control where the Viewer or Customer has requested to use a third-party service (including applications made available by Brightcove) in connection with evaluating or using Brightcove Services;
      • With third parties if the data has been aggregated or de-identified in a way so it cannot be used to identify you or your Viewers;
      • With our current affiliates and any future corporate subsidiaries or affiliates;
      • With a buyer, investor, new affiliate or other third party in the event that Brightcove, or any portion, group or business unit thereof, undergoes a business transition, such as a merger or acquisition, or during steps in contemplation of such activities (e.g., negotiations and due diligence). You will be notified via email and/or a prominent notice on our website of any change in ownership, change in use of your personal information and choices you may have regarding any change in use of your personal information;
      • To enforce our policies, terms and conditions;
      • To protect our operations or those of any of our affiliates, customers, partners, agents or other, and to protect our rights, privacy, safety or property and/or that of our affiliates, Customers, partners, agents and any other person or organization;
      • To permit us to pursue available remedies or limit the damages that we may sustain; and
      • As we believe necessary: under applicable law, including laws outside the Viewer’s or Customer’s country of residence; to comply with any law or directive, judicial or administrative order, legal process or investigation, warrant, subpoena, law enforcement or national security investigation, or as otherwise required or authorized by law; to respond to requests from public and government authorities, including public and government authorities outside the country of residence. EEA/UK customers can learn more about our government request policy under the EEA/UK Residents drop down.

      We may also share with third-party payment service(s) (“Payment Service”) to process credit card payments for certain editions of Brightcove Services. Customers acknowledge and agree within their Brightcove Services agreement that when prompted to provide credit card information, that information gets transmitted directly to the Payment Service. Brightcove does not have access to full credit card numbers and does not store such information in its own systems. Information transmitted to the Payment Service is encrypted using SSL technology. The Payment Service is required to comply with all applicable privacy and security laws and the rules and regulations issued by the payment card industry and the credit card companies.

      Some services may allow you to utilize third party social media features, such as LinkedIn, Twitter, HootSuite, Facebook, and Google products, including YouTube. Your interactions with these features are governed by the privacy policy of the company providing the social media feature. If you utilize these plugins, you agree to be bound by the terms of service and privacy policies of that Platform, as applicable. Your use of the YouTube API Services is governed by the YouTube Terms of Services policy, available at https://www.youtube.com/t/terms and its Privacy Policy is available at http://www.google.com/policies/privacy. LinkedIn's terms are available at https://legal.linkedin.com/api-terms-of-use, and its privacy policy can be accessed here https://www.linkedin.com/legal/privacy-policy. Facebook's terms are available at https://www.facebook.com/terms and its privacy policy is available at https://www.facebook.com/full_data_use_policy. Twitter's terms are available at https://twitter.com/tos?lang=en and its privacy policy is available at https://twitter.com/privacy?lang=en. HootSuite terms are available at https://www.hootsuite.com/legal/api-terms-of-service, and its privacy policy is available at https://www.hootsuite.com/legal/privacy

      DATA SECURITY, INTEGRITY, AND RETENTION

      We understand that your trust is integral to our business. We have invested in and implemented technical, administrative and physical security measures that are designed to protect information in our control from unauthorized disclosure and use and protect its integrity and accessibility. We regularly review our security procedures to consider appropriate new technology and methods. Please be aware that, despite our best efforts, no security measures are perfect or impenetrable. If you have any questions about the security of your personal information, you can contact us at privacy@brightcove.com.

      We will retain your personal information for the length of time needed to fulfill the purposes outlined in this Privacy Policy and our agreements with you unless a longer retention period is required or permitted by law. We will honor any deletion requests we receive in accordance with the laws applicable to that information.

      CHILDREN’S PRIVACY

      Brightcove Services are not intended for use by children under 16 years of age. However, Brightcove recognizes that certain of our Customers’ target audiences may be children. Our Customers are ultimately responsible for disclosing that collection and use and obtaining the appropriate consents, and Viewers should visit the privacy policy of that Customer to understand how they address child-directed video content and personal information required for use.

    • Brightcove has developed a comprehensive compliance program for its EEA, Swiss and UK Customers and their Viewers. In addition to the disclosures in this Privacy Policy, we have provided links to key documentation that outlines our processing activities, data transfer practices and Brightcove’s stance on government requests, to make it easy for our Customers to comply with their own obligations as Controllers when deploying Brightcove Services in those regions.

      COLLECTION BASIS

      We collect and process personal data where it is necessary to satisfy a contract with our Customers or Service Providers, to comply with our legal obligations, for our legitimate business purposes or with your consent. Where the term “personal information is used” in these Privacy Policies it covers the same type of information as “personal data,” as that term is defined in the General Data Protection Regulation (“GDPR”).

      DATA PROCESSING AGREEMENTS

      We only process Customer and Viewer personal data in accordance with the terms of a data protection agreement that limits the processing in accordance with your instructions and as necessary to provide the services, for our legitimate business interests and in the other ways permitted by law. You can review our standard data processing addendum To learn more about how we treat and transfer personal data we receive from Customers.

      We are also transparent about our use of subprocessors, which are also contractually obligated to protect your personal data under these standards. Those subprocessors are listed here. There you can also sign up to receive alerts whenever we add any service providers to the list.

      INTERNATIONAL TRANSFERS

      Brightcove relies on the most recent versions of the European Commission Standard Contractual Clauses as a transfer compliance mechanism to transfer personal information collected in the EEA, Switzerland and UK. We remain Privacy Shield certified and continue to process relevant personal data in line with our obligations, including providing a direct means of dispute resolution, under the Privacy Shield Framework. For further information, please see our Privacy Shield Notice below.

      We have also conducted a transfer impact assessment (“TIA”) for transfers to the United States, where our primary processing takes place for transfers out of the EEA/UK/Swiss region. This TIA takes into account the personal information involved and the laws of the importing country around government access to that information. We monitor any changes in the law that may impact this assessment and will update the linked document accordingly. Our TIA is available for Customers or Prospective Customers upon request.

      GOVERNMENT REQUESTS

      Brightcove may be required to disclose personal data in response to lawful requests by public authorities, including disclosures necessary to meet national security or law enforcement requirements, or pursuant to judicial orders.

      FISA Warrant Statement

      Only “electronic communication service providers,” within the meaning of 50 U.S.C § 1881(b)(4) are subject to an order for “Upstream” surveillance under Section 702 of the U.S. Foreign Intelligence Surveillance Act (“FISA”) – the type of order that was of principal concern to the Court of Justice of the European Union in the Schrems II decision. In practice, the U.S. government uses “Upstream” orders only to target traffic flowing through internet backbone providers that carry traffic for third parties (i.e., telecommunications carriers). See Privacy and Civil Liberties Oversight Board, Report on the Surveillance Program Operated Pursuant to Section 702 of the Foreign Intelligence Surveillance Act (July 2, 2014) pp. 35-40, available at https://fas.org/irp/offdocs/pclob-702.pdf. Brightcove does not provide such backbone services, as we only handle traffic involving our own customers. As such, “Upstream” orders are inapplicable to Brightcove.

      Further, Brightcove does not process personal data that is within scope of a FISA 702 order. The Department of Commerce was clear that companies that transfer personal data involving commercial information like employee, customer or sales records, could have no basis to believe intelligence agencies interpret the law to ever seek to collect that data. See Information on U.S. Privacy Safeguards Relevant to SCCs and Other EU Legal Bases for EU-U.S. Data Transfers after Schrems II(Sept. 2020) pp.2-3, 6, available at CoverLetterandSCCsWhitePaperFORMATTEDFINAL508COMPLIANT.pdf

      DATA RIGHTS REQUESTS

      Customers may have certain rights to their personal data, namely:

      • Access;
      • Correction;
      • Erasure/deletion;
      • To object to processing for direct marketing purposes;
      • To withdraw consent for data collected based on your consent and not for any other lawful basis;
      • To restrict processing; and
      • To portability in a commonly used and machine-readable form.

      Where Brightcove receives a request from a Viewer, we will refer the request to the Customer and support the Customer in responding to the request.

      Brightcove offers our Beacon and Video Marketing Suite Customers a number of self-service options in the Administrator mode of their accounts at no additional cost, including the ability to access, download and export your Viewer data, delete Viewer data and restrict the use of that data. Before you exercise your options, please be aware that deletion of Viewer data is irreversible. If you need further instructions on how to access and use those features,or if you use other Brightcove products and services, please reach out to your customer success representative with your request.

      Please keep in mind that when you ask us for your personal data or ask us to delete it, we may need to retain or withhold some of the information for security or legal reasons. For instance, we need Customer and Customer Usage data to maintain your account and requested services. That means if you ask us to delete that information, we may not be able to continue providing those services or products.

      To exercise a data right, on your own behalf (as a Customer) or on behalf of a Viewer, please contact Support or privacy@brightcove.com with the Subject Line: GDPR Data Rights Request. Within the request, please provide the following: your name, corporate email, company name and country and, if applicable, state of residence. We will process any requests within a reasonable period of time, and in any case in accordance with applicable law.

      There is also the right to lodge a complaint with your local supervisory data protection authority (“DPA”) if you believe our processing is inconsistent with the applicable data protection laws. You need to lodge any such complaint directly with the relevant DPA.

      If you utilize a Payment Service for payments related to Brightcove Services, please contact us at privacy@brightcove.com, and note in your email that you would like Brightcove to facilitate the correction or deletion of your personal data with the Payment Service.

      Accuracy of data is very important to us. Customers should ensure that any information provided to us is up-to-date and Customers may correct information by either logging into their Customer account or by contacting Brightcove’s customer support team. In certain situations, Customers may need assistance from customer support in making a change. We will respond to requests to make changes to Customer records as soon as reasonably practicable. We may require Customer representatives to verify their identity before granting access to, or agreeing to update, correct or delete personal data belonging to Customers.

      PRIVACY SHIELD NOTICE

      We have certified our compliance with the EU-U.S. Privacy Shield and the Swiss-U.S. Privacy Shield (collectively, the “Privacy Shield Framework”) with respect to the Personal Data of users of the Site who are residents of the European Union (“EU”), European Economic Area (“EEA”), the United Kingdom and Switzerland that we receive and process through the Site. We certify that we adhere to the Privacy Shield Framework principles of notice, choice, onward transfer, security, data integrity, access and enforcement (the “Privacy Shield Principles”) for Personal Data of users of the Website in the countries participating in the Privacy Shield Framework. We are responsible for the processing of personal data we receive under the Privacy Shield Framework and subsequently transfer to a third party agent, and may be liable for onward transfers in violation of the Privacy Shield Principles. Our certification is available here. Brightcove’s commitments under the Privacy Shield Framework are subject to the investigatory and enforcement powers of the United States Federal Trade Commission.

      If you are a resident of a country participating in the Privacy Shield Framework, you may direct any questions or complaints concerning our Privacy Shield compliance to our Privacy Shield and Data Protection Contact listed below. We will work with you to resolve your issue. Your Privacy Shield and Data Protection Contact for the personal data that we process in connection with the Site is:

      Attn: Chief Privacy Officer Brightcove Inc. 290 Congress Street Boston, MA 02210 Phone: +1 617 500 4947 privacy@brightcove.com

      If you have not received a timely or satisfactory response to your concern relating to data processed under the Privacy Shield Framework, you may contact our U.S.-based dispute resolution provider, at no cost to you, at https://feedback-form.truste.com/watchdog/request. If neither Brightcove nor our independent dispute resolution provider resolves your complaint, you may have the right to invoke binding arbitration through the Privacy Shield panel. However, prior to initiating such arbitration, a resident of a country participating in the Privacy Shield Framework must first: (1) contact us and afford us the opportunity to resolve the issue; (2) seek assistance from our designated independent dispute resolution provider; and (3) contact the U.S. Department of Commerce (either directly or through a European DPA) and afford the Department of Commerce time to attempt to resolve the issue. If a resident invokes binding arbitration, each party shall be responsible for its own attorney’s fees. Pursuant to the Privacy Shield Framework, the arbitrator(s) may impose only individual-specific, non-monetary, equitable relief necessary to remedy any violation of the Privacy Shield Principles with respect to the resident.

    • Information Practices

      The personal information we collect from California consumers is the same for all Customers and their Viewers, irrespective of residency. We do not use sensitive personal information beyond providing the Brightcove Services in a secure manner. If this ever changes, we will notify you.

      We also require any service providers we use to process any personal information we share in connection with Brightcove services and operations to restrict their use of the information to providing those contracted-for services and complying with the law, and allow us to audit and ensure their compliance with the agreement.

      Your Rights to Your Personal Information

      For those individuals that would like more information on the specific information collected about them, you have the ability to request:

      • That we provide details about the categories of personal information we collect about you, including how we collect and share it;
      • The correction or deletion of personal information we collected from you;
      • That we provide you access to the personal information we collected from you;
      • To contact us if there are any questions, comments or requests in connection with our Privacy Policy; and
      • The right to opt out of sale and sharing for targeted advertising of their personal information. To the extent this practice is interpreted to constitute a “sale” you can opt out here (HYPERLINK) or via our cookie consent pop up. Please review our Cookies Policy (INTERNAL HYPERLINK) for more information including how to exercise your rights to opt-out of cookies, analytics and personalized advertising.

      The California “Shine the Light” law gives residents of California the right under certain circumstances to opt out of the sharing of certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes. We do not share your personal information with third parties for their own direct marketing purposes.

      Submitting a Request

      To exercise a data right, on your own behalf (as a Customer) or on behalf of a Viewer, please complete the webform located HERE. You will, at a minimum, need to provide within the following: your name, business or other email address, company name and country, and if applicable, state of residence, as well as your request type and your relationship to Brightcove. We will use your email and mobile phone number to verify your identity. We will not use your mobile number other than to assist in processing the request or in any other way you’ve previously permitted us to use it. We will process any requests within a reasonable period of time, and in any case in accordance with applicable law.

      Brightcove offers our Beacon and Video Marketing Suite Customers a number of self-service options in the Administrator mode of their accounts at no additional cost, including the ability to access, download and export your Viewer data, delete Viewer data and restrict the use of that data. Before you exercise your options, please be aware that deletion of Viewer data is irreversible. If you need further instructions on how to access and use those features,or if you use other Brightcove products and services, please reach out to your customer success representative with your request.

      Please keep in mind that when you ask us for your personal information or ask us to delete it, we may need to retain or withhold some of the information for security or legal reasons. Also, we need Corporate Customer and Customer Usage data to maintain your account and requested services. That means if you ask us to delete that information, we may not be able to continue providing those services or products.

      You can designate an authorized agent to make a data-rights request under the CCPA on your behalf. Authorized agents can submit requests on behalf of another individual by completing this form (HYPERLINK). If you are making a request through an agent, they will need to submit proof of their authority to act on your behalf.

      Where Brightcove receives a request from a Viewer, we will refer the request to the Customer and support the Customer in responding to the request.

    • The personal information we collect from Nevada consumers and how it is processed is the same as that collected for Customers, Viewers and any of our Website visitors generally. Please review those sections in this Privacy Policy. We also require any service providers we use to process any personal information we share in connection with Brightcove Services and operations to restrict their use of the information to providing the Brightcove Services and acting on our behalf. Otherwise, we will provide information to third parties if you direct us to or as required by law. We do not “sell” personal information as defined under Nevada privacy laws.

    • Canadian residents may have additional rights under Canadian law. Please see the information provided by the Office of the Privacy Commissioner of Canada for additional details.

      You, and we, confirm that it is our wish that this Privacy Policy and all other related policies be drawn up in English. Vous reconnaissent avoir exigé la rédaction en anglais du présent document ainsi que tous les documents qui s'y rattachent.

    • Information Practices

      Where required by regional law, you have the right to request access to personally identifying information Brightcove has in its possession about you, to correct information you believe is incorrect. Where Brightcove receives a request from a Viewer, we will refer the request to the Customer and support the Customer in responding to the request.

      To the extent voluntarily provided by, we may collect certain information concerning our Customers and Prospective Customers (such as name, business email, voice ID, details contact and business details,of our communications with participating such customers and prospects (correspondences, call and video recordings, and transcriptions and analyses thereof), as well as any needs, preferences, attributes and insights relevant to our potential engagement) that you provide during call and video recordings. You will be provided with notice about the use and deletion of the recording and the option to refuse the recording prior to the call and when accepting the invite to a call that may be recorded.

      Data Subject Rights

      Brightcove offers our Beacon and Video Marketing Suite Customers a number of self-service options in the Administrator mode of their accounts at no additional cost, including the ability to access, download and export your Viewer data, delete Viewer data and restrict the use of that data. Before you exercise your options, please be aware that deletion of Viewer data is irreversible. If you need further instructions on how to access and use those features,or if you use other Brightcove products and services, please email privacy@brightcove.com or reach out to your customer success representative with your request.

      Please keep in mind that when you ask us for your personal information or ask us to delete it, we may need to retain or withhold some of the information for security, legal or anti-fraud reasons. Also, we need Corporate Customer and Customer Usage data to maintain your account and requested services. That means if you ask us to delete that information, we may not be able to continue providing those services or products.

      To exercise a data right, on your own behalf (as a Customer) or on behalf of a Viewer, please contact Support or email privacy@brightcove.com, with the Subject Line: Data Rights Request - COUNTRY NAME. Within the request, please provide the following: your name, corporate email, company name and country of residence. We will process any requests in accordance with applicable law and within a reasonable period of time.

      International Transfers

      We operate globally and may transfer your personal information to our locations in other countries for the purposes described in these Privacy Policies. We will protect the privacy and security of personal information we collect in accordance with our policies, regardless of where it is processed or stored.

      In some of the countries to which we transfer personal data, like the United States, the privacy and data protection laws and rules regarding when government authorities may access data may vary from those of your country. The United States data protection framework is comprised of state laws and sector-specific regulations based on entity type - like banks or credit bureaus - or the information type - like financial information or electronic medical records. As such, not all information at the state level is treated similarly.

      No matter where your personal information is transferred, stored or processed by us, we will take reasonable steps to safeguard the privacy of your personal information. These steps may include implementing encryption when the information is outside of our networks and during transfer, standard contractual clauses where recognized by law, obtaining your consent for that purpose or relying on other lawful means of transferring personal information and restricting or limiting access to that information. By using the Website, you consent to this transfer.

  • You may voluntarily provide data about yourself in connection with a job application. Such provision of data is subject to the privacy policy of the vendor platform you use to submit your application. You will have the opportunity to review that privacy policy before providing the data. European residents will also receive a notice relating to personal information we receive from non-affiliated parties - like job boards and networking sites - as part of their application.

    • Your application is covered by our trusted hiring vendor’s privacy policy. Please review their practices prior to submitting your personal information. As a California resident, you have certain rights to access, correct and delete personal information you provide to us in connection with your application. We do not sell your personal information. To exercise those rights, please complete the webform located at this page (LINK). We will use the information submitted to verify your identity and to evaluate and process your request.

  • The use of the PlayTV website and any version of its mobile app is governed by its privacy policy, located at https://playtv.brightcove.com/privacypolicy/. Please review this policy prior to your use of that service as its practices may differ from Brightcove’s other products.

    • Brightcove Inc., and its affiliates (“Brightcove” or “we”), and certain service providers and partners operating on our behalf may set cookies and other similar technologies to identify your device as you navigate our publicly-accessible Website, certain Brightcove Services, support pages, and documentation. A cookie is a piece of data contained in a very small text file stored in your browser or elsewhere on our hard drive. By themselves, cookies do not identify you specifically; they recognize the browser or device (whether you are using it or someone else). Unless you log into your Brightcove account, we do not know who you are just because you visited our Websites. Definitions for some of the technologies listed, as well as information about your choices with respect to them, are available below.

      HOW WE USE COOKIES

      The Website uses both session cookies and persistent cookies. We use session cookies to make it easier for you to navigate the Website. A session cookie disappears when you close your browser. A persistent cookie remains on your hard drive for an extended period of time. We use persistent cookies to help remember user preferences and improve the user experience. Data collected by these technologies may be used for several purpose, including, for example to:

      • Provide useful features to simplify your experience when you return to our Websites and applications (for example remembering where you left off on a video, or your conversation with the Brightcove chatbot);
      • Provide you with relevant content based on your activity on our Websites, your industry, and approximate geographic location;
      • Evaluate and optimize the use and operation of our Websites and various Brightcove Services; and
      • Analyze traffic on our Websites and where that activity is generated from.

      More specifically, the below cookies are found on the Websites. COOKIEBOT CHART

      OTHER TECHNOLOGIES

      Web Beacons. We use web beacons along with cookies to gather data about use of the Website and interactions with our Players and emails. They recognize certain types of data on your device, like when it viewed a particule article and a description of the Website tied to the beacon. For example, we may put beacons in our marketing emails that notify us when you click on a link in the email that links to our Websites or materials, and then use that information to operate, improve and measure the performance of the Website and our marketing communications and strategies.

      Log Files. As is true of most websites, we gather certain information automatically and store it in log files. This information may include IP addresses, browser type, internet service provider (ISP), referring/exit pages, the files viewed on the Site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data. For example, your IP address is identified and logged automatically in our server log files whenever you use the Website, along with the time(s) of your visit(s) and the page(s) you visited. We may combine this automatically-collected log information with other information we collect from you. We do this to improve and enable the functionality of the Website and the Brightcove Services.

      IP Addresses. An IP address is a number that is automatically assigned to the device you are using by your ISP and, in many cases, IP addresses are shared by multiple people or computers and may be dynamically generated (meaning they change over time). Brightcove uses hashed IP addresses to provide our contracted-for services, namely aggregate analytics, viewership statistics and for billing purposes. We use IP addresses in raw logs stored in internal-access only systems for technical support, debugging and billing inquiries. We also use IP addresses to serve up customized cookie consent options in certain regions, and as part of fraud prevention.

      BROWSER OPT OUT RIGHTS

      If you are not in a region where cookie consent pop ups are deployed, you can still adjust your web browser preferences to alert you when a cookie is set on your computer, to block cookies altogether or to activate or later de-activate cookies once set to your computer.

      To learn more about how to control cookie settings through your browser:

      Learn more about “Private Browsing” and managing cookie settings in Firefox; Learn more about “Incognito” and managing cookie settings in Chrome; Learn more about “InPrivate” and managing cookie settings in Internet Explorer; or Learn more about “Private Browsing” and managing cookie settings in Safari. You may remove persistent cookies by following directions provided by your Internet browser at the links above. While we do not require you to use cookies, certain parts of the Site may not function properly if you set your browser to refuse cookies.

      We use third-party analytics provided by Google Analytics. For information on how Google Analytics collects and processes information about you and information on how to opt out from Google’s collection of information from you, please click here or use our Opt Out feature

      EEA/UK RESIDENTS

      OPT OUT RIGHTS

      If you are located in the European Union, click here for ways to opt out of receiving targeted advertising from participating third-party advertisers.

      Please note that when you opt out of receiving interest-based advertisements, this does not mean you will no longer see advertisements from us. We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their programs. In addition, third parties may still use cookies to collect information about your use of our Website, including for analytics and fraud prevention. Please visit the COMMUNICATION CHOICES tab to see your options relating to Brightcove email marketing.

      You can also opt out of any non-essential cookies via the consent management pop up that comes up when your browser opens our Sites.

      TELECOMMUNICATIONS AND TELEMEDIA DATA PROTECTION ACT STATEMENT

      The Brightcove Player does not set any cookies on a Viewer’s device or browser, nor does it store information locally on the Viewer's device. Our traditional analytics use IP addresses and are based on stop, play and pause time and to enable playing of the requested video across devices, which would all fall under the strictly necessary categories. You, as a Customer, may be subject to local laws, such as the ePrivacy Directive or the Telecommunications Telemedia Data Protection Act, depending on the types of plugins you utilize within the Player (if any) and/or on your website where the Player is located, particularly those technologies used for marketing or analytics.

      ADVERTISING

      We partner with third parties to manage our advertising on the Website and third-party websites, which may include serving or tracking advertisements on or relating to the Website. Our service providers may use technologies such as cookies to gather information about your activities on the Website and third-party sites in order to provide you advertising based upon your browsing activities and interests. The privacy policies of those third parties will govern your interactions with such third-party websites or ad networks.

      We support the self-regulatory principles for online behavioral advertising (Principles) published by the Digital Advertising Alliance (DAA). This means that we allow you to exercise choice regarding the collection of information about your online activities over time and across third-party websites for online interest-based advertising purposes. More information about these Principles can be found at www.aboutads.info. If you want to opt out of receiving online interest-based advertisements on your internet browser from advertisers and third parties that participate in the DAA program and perform advertising-related services for us and our partners, please follow the instructions at http://www.aboutads.info/choices, or http://www.networkadvertising.org/choices/ to place an opt-out cookie on your device indicating that you do not want to receive interest-based advertisements. Opt-out cookies only work on the internet browser and device they are downloaded onto. If you want to opt out of interest-based advertisements across all your browsers and devices, you will need to opt out on each browser on each device you actively use. If you delete cookies on your device generally, you will need to opt out again.

      Please note, because there is no generally accepted method to do so, this Website follows industry standard and does not recognize a “do not track” setting (or similar mechanism) from your browser to indicate that you do not wish to be tracked or to receive interest-based ads.

      CHANGES TO THIS POLICY

      We may update this Cookies Policy to reflect changes to our information and cookies practices by posting an updated version of this Cookies Policy on this page, or with any notice to you if required by applicable law. Your continued use of the Site after any such update constitutes acceptance of any such modified Cookies Policy. We encourage you to review this page periodically for the latest information on our cookies practices. The date of last revision is shown at the top of this Cookies Policy.

      CONTACT US

      If you have any questions about this Cookies Policy, or our privacy practices generally, please contact us at privacy@brightcove.com. If you have any questions regarding this Privacy Policy, please contact us by email at privacy@brightcove.com, or call +1 617 500 4947, or write to:

      Attn: Privacy Team Brightcove Inc. 290 Congress Street Boston, MA 02210

      Please be sure to include sufficient information so we can understand and respond to your specific question or request.

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    • You can make various choices about what communications you receive from Brightcove, our service providers or our partners. You can unsubscribe from marketing emails anytime by following the “unsubscribe” instructions in the latest such message you have received. If you’d like to limit our sharing for marketing purposes or remove your emails from our marketing databases, please email privacy@brightcove.com, with your name, email address and your request for removal.

      Please see our Cookie Policy and Advertising Choices page (INTERNAL HYPERLINK) to opt out of any targeted advertising from ad partners and marketing, certain analytics and digital advertising.

      If you would like to remove your personal information from the databases of third parties with whom your personal information has already been shared, please contact them directly.

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