Video First: Transform Your Channels into


A women is watching a video on her smartphone.

For great video marketing, every role has a job to do

Getting the most from a video-first marketing strategy takes a full team effort. Every channel and every role has a job to do to effectively leverage video throughout the customer experience.

Which channels are best for video marketing? All of them.

This guide breaks things down with playbooks specifically for:
  • Content marketers and video producers
  • Digital campaign managers
  • Social media managers
  • Web managers
  • Event marketers
You already have more video content than you think; now start using it to drive maximum revenue and ROI. This guide will show you (and everyone on your team) how.

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