This forward-thinking event looked to explore the latest trends & strategies within Digital Marketing, covering topics such as Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile.
Offering a hybrid experience, an additional extra day of content from DMWF & IMW, featuring exclusive interactive sessions, a plethora of in-valuable resources, a dedicated networking tool and a virtual exhibition took place on the 29th June, with the content still accessible via MarketingTech.
Brightcove participated as a gold level sponsor, exhibiting and speaking both virtually and in-person. Check out our VOD session with Patrick Farley, Product Manager for Interactivity on the topic of 'Transforming Passive Audiences into Engaged Consumers with Interactive Video'. Tune in to learn the use cases for video interactivity and discover how industry-leading brands are already leveraging these impressive features that herald the new frontier of brand video content.