It’s almost the most wonderful time of the year! And this holiday season, video marketing is all the rage.

Streaming Media West is just around the corner—and I’m nearly ready to head out the door. I don’t know about you, but I like to be prepared for any topic that might come up.

Thanksgiving is just around the corner, which means it’s time to ensure you have the right holiday content strategy in place.

Between spending long hours at the office and juggling responsibilities at home, it’s tough to make time for continued educational training.

Throughout the years, premium sports coverage has remained a hugely valuable content vertical. In fact, according to analysis conducted by Nielsen and MoffettNathanson, 85 of the top 100 most-watched telecasts in the United States last year were sporting events — up from 48 in 2011.

Traditional publishers who embark on an online video strategy tend to quickly realise that they are wading into unfamiliar territory. Operating from a traditional print standpoint is an entirely different ball game than running an online digital business.