Interactivity 101

Interactivity 101

Interactivity gives viewers the ultimate control over the content they’re watching. Here’s an overview of this technology and some best practices for incorporating it into your video strategy.

The Social Video Master Class

The Social Video Master Class

Scroll through any social network today and it is quickly apparent that social media—and maybe the internet as a whole—belongs to video. By 2022, research suggests that 82% of global internet traffic will come from video. Billions and billions of those video views are coming from social media.

Looking back at NAB Show 2019

Looking back at NAB Show 2019

We’re a full week out since the end of NAB Show 2019, and I wanted to share some thoughts on the highs—and lows—of this year’s edition. Content—of course—remains key for broadcasters, streaming services, and studios all looking to leverage consumer’s relentless adoption of OTT.

NAB 2019 Vlog Series: Investigating the show's best affordable gear

NAB 2019 Vlog Series: Investigating the show's best affordable gear

If you’ve been following along with my vlogging journey this week, you’ll know that I’ve been lucky enough to spend the last few days in Las Vegas at the NAB Show—one of the biggest media events of the year. While I was in Vegas, I created daily vlogs that give you a firsthand look into what it’s like to attend NAB.

NAB 2019 Vlog Series: The benefits of vlogging for marketers

NAB 2019 Vlog Series: The benefits of vlogging for marketers

As a senior product specialist at Brightcove, I’m very excited to have the privilege of attending this year’s NAB Show, an annual event that brings together industry leaders and innovators from around the world to discuss the latest groundbreaking technology and today’s disruptive trends. While I’m here, I’ll be creat...