Tomer Azenkot's Posts

Brightcove Took On Movember, Raised Money for Men’s Health

Brightcove Took On Movember, Raised Money for Men’s Health

From humble beginnings in 2003, Movember has grown from what was originally a joke between two beer buddies into the global philanthropic movement for men’s health today. An annual campaign that involves growing moustaches or beards during the month of November, millions of charity champions around the world would raise funds in support for...

The State of Online Video in Asia: A Mid-year Status Report

The State of Online Video in Asia: A Mid-year Status Report

As we reach its halfway point, 2016 has been and continues to be a landmark year for online video in Asia. Netflix kicked it off by blowing us all away with their global launch announcement at CES. Established local operators are rising one-by-one to launch their own offerings, packaged with their linear services and/or as a stand-alone.

The Viral Fever Brings The Future of Television to India’s Millennials

The Viral Fever Brings The Future of Television to India’s Millennials

India’s millennial audience, comprised of 18-35 year olds, consume an average of 3.5 hours of video each day1 and represent 75% of the country’s 400 million Internet users.2 As this growing demographic continues to shift away from traditional linear television, media companies are responding with compelling original content to capture t...

3 Takeaways from Brightcove’s Q1 2016 Taiwan Video Forum

3 Takeaways from Brightcove’s Q1 2016 Taiwan Video Forum

Taiwan is a particularly interesting media market — and a notable case study for any broadcaster or publisher to follow. With a population of 23 million, the country fosters a vibrant and free media landscape which leads to incredibly intense competition to capture audiences' attention.

Bite-Sized News Defined for the Mobile Generation

Bite-Sized News Defined for the Mobile Generation

Journalism is not dead to younger generations - it is being reborn. Media publications are reinventing themselves as the rise of alternative, youth-oriented news outlets like Vice and BuzzFeed has shown a growing demand for news in a form altogether different from what traditional print publishers are used to producing.