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Shannon K. Murphy's Posts

Ask Brightcove: How to Get Started with Social Video

Ask Brightcove: How to Get Started with Social Video

Hi, I’m Shannon, the Senior Content Manager at Brightcove. A lot of video marketers ask me “what is the most important social media site for my company’s videos?” Let’s discuss three social video networks marketers should be taking advantage of: Twitter, Facebook and YouTube. Twitter.

Video Marketing Mentors: 2017 Trends in Content

Video Marketing Mentors: 2017 Trends in Content

Wow. It’s March! As we rush to hurry and complete our Q1 initiatives, we’re also left looking back. You must be wondering, how are the goals I set in January progressing thus far? This is what smart marketers do- take a minute, pause, and reflect. And since you’re a smart marketer, questions abound.

Video Marketing Mentors: Video Analytics

Video Marketing Mentors: Video Analytics

  Editor’s note: this post and the accompanying video originally appeared in a short-form blog post on January 26, 2016, published by Dana Fugate. We have since updated to combine this with another post from Nathan Veer, originally January 28th, 2016 and added more original content.