Lauren Barry's Posts

Interactivity 101

Interactivity 101

Interactivity gives viewers the ultimate control over the content they’re watching. Here’s an overview of this technology and some best practices for incorporating it into your video strategy.

Brightcove product updates: 2018 Recap

Brightcove product updates: 2018 Recap

2018 was a great year here at Brightcove, in part due to the vast number of products we shipped to the market. Here’s a quick recap of some of our favorite launches and product updates from the last 12 months.

Go Live with Confidence—How to Plan and Execute a Live Stream

Go Live with Confidence—How to Plan and Execute a Live Stream

A lot has changed since the first days of live streaming—but has it become easier or more complex to “go live?” We’ve worked out a practical, step-by-step timeline for planning and executing live events—from establishing a strategy and promoting a live stream, to creating VOD assets after the stream ends.