Jeff Whatcott's Posts

Perspectives from Thought Leaders at Brightcove PLAY 2013

Perspectives from Thought Leaders at Brightcove PLAY 2013

We recently completed another successful Brightcove PLAY global customer conference and as we get set to publish more than 60 hours of video content from the show to our video archive at play.brightcove.com in the coming weeks, we thought it would be great to take a quick look back at some highlights as part of our Bright Ideas series. PLAY 20...

The TV Everywhere Opportunity

The TV Everywhere Opportunity

In this month’s Bright Ideas series, Brightcove and Akamai team up to talk about the opportunity and challenges surrounding TV Everywhere. TV Everywhere (TVE) started out a few years ago as a much-heralded way for television broadcasters to meet the demand for premium programming outside of the living room by enabling subscribers of cabl...

Sizing Up the Apple TV Opportunity

Sizing Up the Apple TV Opportunity

Our Executive Chairman, Jeremy Allaire, has written at length about the potential for an Apple connected television or television-like device, and despite his Christmas wishes, the future of this device still remains a mystery. Perhaps more than any other technology initiative in recent memory, the potential for a game changing device from App...

Advancements in HTML5 Video Monetization

Advancements in HTML5 Video Monetization

Today we announced the general availability of a comprehensive monetization solution for HTML5 video, including support for VAST-compliant pre-, mid- and post-roll ads, a new HTML5 video player API for dynamically setting and changing ad policies, and HTML5 video plugin support for leading ad servers from FreeWheel, Google, Videoplaza and YuMe.

Protecting Your Video Content with Digital Rights Management

Protecting Your Video Content with Digital Rights Management

Recent data has shown that 45% of adults and 70% of 18 - 29 year olds have bought, copied or downloaded unauthorized music, TV shows or movies. As consumers embrace online video across a broad spectrum of devices, from smartphones and tablets to PCs and connected TVs, it has introduced more options to rip unauthorized content.