Ilya Degtev's Posts

Getting Started With Video Advertising

Getting Started With Video Advertising

As video advertising spend continues to grow (predicted to grow by 22% in 2018), more and more publishers have been pivoting to video content in order to delight their audience as well as drive new revenue streams. However, the world of video advertising is not always an easy one to navigate.

Major Browsers Ending Autoplay Video: What You Need to Know

Major Browsers Ending Autoplay Video: What You Need to Know

Dear Brightcove Customers, We would like to inform you of some important changes among desktop browsers that may impact video advertising for some of you. Apple and Google have recently announced their respective plans for doing away with autoplay video, which may have revenue repercussions for media publishers that rely on the functionality.