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2018 Year in review

It’s been a big year for online video

2018 Year in review

It’s that time of year again...the time for a blizzard of year-in-review posts. 2018 flew by here at Brightcove—we kept busy from January to December—and fortunately, our hard work paid off.

This year, we were again named a leader in Gartner’s Magic Quadrant for Enterprise Video Content Management, Frost & Sullivan named Brightcove Global Company of the Year, and Fast Company included us on “The World’s Most Innovative Companies” list.

Plus, Brightcove Customer Support continues to be recognized as the best in the industry. Our product got plenty of attention too, winning “Best Video Distribution Platform” at the Digiday Video Awards; Context Aware Encoding earned “best of show” accolades at NAB and IBC.

We’re not the only ones; 2018 was a big year for the whole online video industry. Check out this year’s five most popular posts from the Brightcove blog. They’ll give you a great overview of this year in media and video.

5. Forget the Emmy: Take the pressure off your production process

We hear it all the time—marketers know that video is an essential part of the modern marketing strategy, but they’re convinced it takes a massive budget and a ton of experience to pull off a successful video. It doesn’t have to be that way—find out why in this post.

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4. Chrome autoplay restrictions and the Brightcove Player

Autoplay, automute, or click-to-play? Brightcove customers had their pick, even after Chrome updated their autoplay policy earlier this year. This post walks you through the options.

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3. How to send videos in your email campaigns

Including a video in your email increases clickthrough rates by up to 200 percent. Now, all you have to do is figure out how it works—a process that this blog post lays out step-by-step.

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2. 3 Easy and Effective Ways to Start Using Video for Internal Communications

More than half of employees expect their companies to use video for internal updates—but most HR departments still rely on email and in-person sessions. Here are a few easy ways to make the transition a little less intimidating.

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1. Dealing with DRM: Understanding DRM and how to produce protected content

Is your video content protected from piracy? Digital rights management can be a frightening topic, so it’s no wonder this easy-to-understand blog post was so popular this year.

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Disclaimer: Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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