Media Content Owners: 5 PLAY Sessions Just For You

Media Content Owners: 5 PLAY Sessions Just For You

Publishers, broadcasters, advertisers, developers, content creators, and people experimenting with new revenue streams—grab your calendars. That’s because PLAY 2018 is coming up in May, and it’s a can’t-miss event.

This year, we’ve arranged a jam-packed schedule of 40+ sessions and workshops, all designed to help turn your digital video business into a revenue-generating machine.

Here are just five of the many sessions scheduled for 2018. Take a look, save the date, and get ready to PLAY!

Data Mining For Dollars
What kinds of data do media publishers need today? How can you use data to drive video strategies and user experiences? How does this data better help you connect with audiences? This session, hosted by 
VideoInk's founder Jocelyn Johnson, along with a panel of experts, will talk about the importance of data in helping you propel your business forward.

The Revenue Potential of Live
Seven West Media’s
Clive Dickens and other speakers will explore some of the ways they’ve built their businesses with live. Whether it’s PPV, live linear, live subscription services, or ad-supported TVE, attendees will learn how to successfully execute and support different variations to make live video a part of your media repertoire.

The UX and Monetization Landscape of Connected TV
Explore the business models behind Apple TV, Fire TV, Chromecast, and more—brands leading the way in connected television technology. Roku’s Tom Wolfe is among those who will highlight various opportunities and challenges in the connected living room.

How We Went OTT
Listen as
Phillip Patrice takes a look back and recalls the lessons he’s learned after launching TVA, Quebecor Media’s OTT service. Be prepared to hear incredible insight on product decisions and audience management, straight from the source.

The AVOD Revenue Remix in 2018
Northern & Shell’s Alan Whiteley and AdTracer’s Cam Church discuss video ad product and inventory strategies. 


This is just a sample of what’s in store for PLAY 2018. Not yet registered? Well get on it! Visit the PLAY website and grab your ticket.