Today, we are very excited to announce that EVS has partnered with Brightcove to power transcoding for its C-Cast solution, a suite of tools that allows broadcasters to instantly deliver complementary content to viewers on their mobile and connected devices during live events. Based in Belgium, EVS is a leader in the live broadcasting digital video systems space. It boasts an array of major sports and entertainment content customers including Canal+, the premium French pay television provider.
Here's how it works: content providers use C-Cast to create clips from their broadcast workflow that are then transcoded through the Brightcove Zencoder service; the clips are then made available to publish online and are easily ingested into a broadcaster's video publishing platform--such as Brightcove Video Cloud--or any second screen application.
Essentially, C-Cast empowers broadcasters to utilize content that would otherwise be wasted--consider the clips from multiple camera angles that never make it to your television screen, for example--and repackage that content so that consumers can enjoy near-live, complementary content via mobile apps and broadcasters can monetize that content to derive further business benefit. This is all thanks to timely transcoding from our Zencoder service!
You can learn much more about this news by reading our complete press release here. Additionally, you can see both companies in action at the IBC Show in Amsterdam (Brightcove, Hall 5, Stand 5.B20; and EVS, Hall 8, Stands 8.A96 and 8.B90; Hall 9, Stand 9.A03x).