Perhaps more than any other technology initiative in recent memory, the potential for a new Apple TV creates tremendous excitement while also eliciting broad speculation. What are Apple's plans for a smart TV, really? Inquiring minds want to know!
Brightcove's Jeremy Allaire has written extensively about his thoughts on the market opportunity and product roadmap for Apple TV, most recently in December 2012. Jeremy's take is that we will indeed see a new Apple TV in 2013, and that it will revolutionize the living room--creating massive disruption within both the broadcast and gaming industries through a proliferation of TV apps. Additionally, Apple TV will further solidify Apple's role as "the one to beat" in software, media, communications and consumer devices. Despite this prediction of long-term success, it's clear that Apple TV has experienced challenges--and will continue to--on its path to market availability.
To discuss this perspective further, Jeremy is teaming up with another Apple TV aficionado, VideoNuze editor and publisher Will Richmond, for a complimentary, live stream video webinar entitled "Sizing Up the Apple TV Opportunity." Here are the details:
Sizing Up the Apple TV Opportunity
Tuesday, April 2, 2013
1:30-2:30 pm ET
In this hype-free conversation, Jeremy and Will will discuss the risks that Apple will face in bringing a new Apple TV product to market, as well as the broader implications of this development for online video and competitive devices.
We hope you'll join us! And, please follow the conversation and submit questions via Twitter by following #SizingUpAppleTV.