The World Comes to PLAY

One of the best things about a global conference is the “global” part of it. That’s why we’re thrilled to see such a great cross-section of countries and continents already represented on the the list of pre-registered attendees for our PLAY 2012 global customer and partner conference, taking place in Boston, June 25-27.

A quick survey of early registrants reveals attendees traveling to PLAY from as far away as China, Australia, and New Zealand, as well as across Europe and throughout the United States. And last year we welcomed attendees from nearly 20 countries around the world. The international mix, not to mention diverse range of participants’ industries and functions, promises to make Boston the hub of the digital media world next month. Everyone from brand marketers and broadcasters to publishers and developers will convene to share insights and experiences on topics such as content marketing, mobile apps, social TV, multi-screen delivery, monetization and much, much more.

The Brightcove PLAY digital media conference attracts a global audience.

Boston will be the hub of the digital media world during PLAY 2012.

We’ve already published the PLAY 2012 general agenda, which outlines three days’ worth of sessions, keynotes, exhibits, and networking events. A preliminary list of speakers is also available, with more to be announced.

Early-bird registration is open through May 15, which provides a $500 savings off the full conference rate. To learn more about PLAY 2012 and reserve your spot to be take part in what’s certain to be an exciting and educational event, visit