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Webinar Shows How Third-Party Video Content Can Drive Engagement

Brightcove is hosting two webinars this week to demonstrate how Video Cloud customers can take advantage of our new Content Exchange initiative to leverage third-party video content to build their online video libraries. Taking place Wednesday, March 28 at 9 AM ET and 3 PM ET, respectively, the webinars will explain:

  • How the success of your online video business and the engagement it generates are directly related to the amount of content in your video library
  • Why a steady supply of topical high quality content attracts more visitors and keeps viewers engaged for longer
  • The three primary types of content used by online video publishers today
  • The vast library of high quality content available through Brightcove Content Exchange partners
  • How users can easily take advantage of third-party content in Video Cloud

Brightcove created the Content Exchange initiative to give Video Cloud customers access to large libraries of high-quality online video from publishers including AOL Video, Diagonal View, Internet Video Archive, NewsLook, ScreenPlay, Inc., and Touchstorm to execute advertising strategies around licensed content.

Online registration for both webinars is available online at the Content Exchange AM page or the Content Exchange PM page.