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Brightcove Introduces Mobile Experience for Adobe Flash Player 10.1

We are very happy to unveil the Brightcove Mobile Experience for Adobe Flash Player 10.1 today at the Mobile World Congress in Barcelona. This new solution will enable organizations to easily deliver an optimized video viewing experience across smartphone platforms running Flash Player 10.1 when it is available, including Google Android, Symbian S60, Palm webOS, Windows Mobile and Research in Motion BlackBerry.

The Brightcove Mobile Experience for Adobe Flash Player 10.1 makes it possible for organizations to deploy video that adapts on demand to the playback environment to deliver a superior experience across desktops and mobile devices.The solution includes new Brightcove player templates that offer user interface controls that are specifically designed for video viewing on compact screens found on leading smartphone platforms. The solution also includes device detection code and best practices for dynamically switching between desktop-optimized and mobile-optimized player templates.

The Brightcove Mobile Experience solution also leverages Brightcove’s cloud transcoding capabilities to deliver mobile-ready H.264 encoded video from any standard format source file. These encoding capabilities, in conjunction with the standard secure multi-bitrate streaming and monetization capabilities of the Brightcove platform, open the door to high quality long-form content delivery to mobile devices for the first time.

Customers already taking advantage of the Brightcove Mobile Experience for Adobe Flash Player 10.1 include AOL, Atlantic Records, La Vanguardia, National Geographic, The New York Times, STV, Sun Media and The Weinstein Company.

The Brightcove Mobile Experience for Adobe Flash Player 10.1 is a seamless extension to the Brightcove platform and is available today in an invitation-only beta release. The solution will be generally available later this year and provided free of charge to Brightcove's global customer base.

Today's announcement also delivers on Brightcove and Adobe's ongoing strategic alliance, announced in April 2009, to collaborate on technology and services that will enhance the quality of online video.

To learn more about the Brightcove Mobile Experience solution for Adobe Flash Player 10.1, read the full press release here or visit You can also check out the demo video below to see the solution in action.