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Brightcove Alliance Doubles in Size, Adds New Categories and Certification Program

We are very pleased to announce that the Brightcove Alliance, our global partner ecosystem, has doubled in size over the past seven months to include more than 200 technology, distribution and solution partners. We also unveiled 5 new technology partner categories, including content management systems, transcoding, e-mail, content and live, as well as a new training and certification program for our solution partners.

The Brightcove Alliance was launched in December 2008 to provide our worldwide customer base with access to a broad range of expert partners, pre-integrated technologies and services to support online video initiatives of any size and scope in every market. Since then, the program has rapidly expanded to include 200+ partners around the world. We now have a total of 12 technology partner categories, including the original 7 categories -- advertising and monetization, reporting and analytics, search and discovery, social media, viewer experience, distribution, and mobile.

We've also taken a structured and unique approach to nurturing solution partners to help create a labor force of external Brightcove experts. Our new training and certification program will only help to further the success of our solution partner ecosystem. These programs are designed to provide creative and interactive agencies and systems integrators with the opportunity to provide video services and take advantage of new revenue sources through a referral program with flexible business and campaign-based pricing models. Certified partners will also have access to a special Partner Edition of the Brightcove platform.

Check out today's press release and our full list of Alliance partners here.

Many of our Bay Area Brightcove Alliance partners were on hand at the Brightcove meetup in San Francisco last night, which turned out to be a fantastic event. Several partners, including Qik, Boxee, Apture and Cooliris, also showcased live demonstrations of how they have integrated with our platform. Thanks again to all of our partners who made it to the event!

We are extremely proud of what the Brightcove Alliance program has become as we continue to rapidly sign up important partners, execute with them in the field, and provide value to our customers. No other company can claim the breadth, depth, and substance of the Brightcove Alliance and we look forward to continuing to expand our partner ecosystem in the future.