Our very own Chris Johnston and Baljeet Singh, Product Manager of Video Monetization at Google will be giving a webinar this Thursday. More information about the event:
Online video is becoming more widespread, and the nature of its audience is rapidly changing. As the volume and profile of the people who access online video changes, content owners, producers, and Web publishers are experimenting with a variety of online distribution strategies. Join Chris Johnston, Director Ad Product Management, from Brightcove and Baljeet Singh, Product Manager of Video Monetization from Google as they address the wide range of options available for creating a distribution strategy that fits your publishing goals.
This webinar will teach you:
Benefits of an Online Video Distribution Strategy
Online Video Distribution Strategies
Popular Monetization Models
Mechanisms for Distribution of Online Video
Improving the effectiveness, measurability and performance of digital media with DoubleClick
This webinar will explore the most effective ways to open new revenue streams, increase site traffic, build a stronger brand and tap into a new customer base using online video. You will also hear real-world examples of distribution and monetization strategies that have helped companies maximize the value of their content and their audience.