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Jeremy Allaire Sounds Off on Internet Video Market & Offers Predictions for 2008

The Internet video market continues to evolve at a dizzying pace. As we come to the end of 2007, it's a good time to take stock of what has happened over the past year and reflect on how the landscape is likely to evolve in the months and year ahead. We have put these thoughts into an article, which is available on our website. We hope it's helpful to people as they develop strategies for 2008 and take advantage of some of the best practices we have seen emerge over the past year.

We also think it's useful to get a handle on the broad terrain of the Internet video landscape and where various players in the market fit. The central thesis we propose is that two general categories have emerged in the Internet video market over the past year - 1) Aggregators, which include consumer sharing sites, commercial video portals, and social networks, and 2) Platforms, such as Internet TV platforms, community platforms, and uber ad platforms. In the article, we describe how specific companies fit into each category, their position in the Internet video landscape, and the key value-drivers we see for 2008.

We hope you find the reflections and analysis useful as you think about developments in the Internet video market over the past year, as well as contemplate the future of this very exciting and fast moving space.