Today, CBS Corporation announced a major distribution initiative called the CBS Interactive Audience Network. Brightcove has joined a number of distribution parters, including AOL, Microsoft and Comcast, to make up the new network. Brightcove's consumer destination, Brightcove.com, will feature a wide range of popular primetime programming including CSI: CRIME SCENE INVESTIGATION, JERICHO, SURVIVOR, SHOWTIME CHAMPIONSHIP BOXING, CSTV GAME OF THE WEEK, THE EVENING NEWS WITH KATIE COURIC, among others, including programming from CBS Paramount Television.
Here's an excerpt from the press release:
Brightcove will feature ad-supported CBS video channels on its popular consumer destination, Brightcove.com. Fans of hit CBS programs will be able to post comments and interact with other viewers, remix content through interactive editing tools, and share videos through personal channels on Brightcove.com. For long-form CBS content, Brightcove will also provide a full-screen theater-mode viewing experience.
"The CBS commitment to open and broad distribution across the Web marks another major milestone in the evolution of Internet TV," said Jeremy Allaire, chairman and chief executive officer, Brightcove. "We are thrilled CBS has chosen Brightcove.com to expand the distribution of award-winning news and entertainment programming. The partnership will bring our community exciting new opportunities to engage deeply with some of the most compelling shows on television today."