According to Greek mythology, the titan Prometheus was given the task of creating mankind. So it’s no wonder a company like Prometheus Global Media would want to channel some of that colossal achievement by naming itself after the Greek god. In the entertainment space, Prometheus Global Media is a titan of the digital publishing world.
"I know you’re all feeling the darkness here today. But there’s no reason to give in. No matter what you’ve heard, this process will not take years. In my heart I know we cannot be defeated because there is an answer that will open the door. There is a way around this system.
Have you ever wanted to know the names of the individuals watching your videos? Then be able to follow up with them knowing what and how much they watched so you can send them additional info they actually want? How about knowing which employees watched 50% vs 95% of your internal “town hall” or training videos?
Another year, another IBC, the International Broadcasting Convention, has come and gone. As expected, the show once again set records with nearly 58,000 attendees from all over the world, converging on Amsterdam for updates on everything from electronics remotes to online video.
Last month I had the pleasure of co-hosting an event at the beautiful JCPenney headquarters in Dallas, Texas with my friends from Brightcove. The room was filled with internal communicators eager to gather new insights and learn lessons from one another about the role of media in employee engagement.
Romeo and Juliet, Antony and Cleopatra, Beauty and the Beast—there’s nothing more moving than a great love story. But have you ever heard of Xena and Xero? No? Well, we hadn’t either.
For years, traditional television has ruled the roost.