Online Video Solutions
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Newspapers around the world are embracing the growth of online video to engage their audience, expand their web presence and create new revenue opportunities. With some of the most recognized news organizations in the world as customers, including The New York Times, Hearst and Guardian, Brightcove understands the unique needs of the newspaper industry. With Brightcove, you can:
- Increase viewer engagement and time on site with contextual publishing and create new revenue opportunities with advertising and sponsored content. The Financial Times has chosen Brightcove to power its ad-supported online video initiatives at FT.com.
- Easily publish video content and integrate with your existing publishing workflow and seamlessly integrate content from 3rd party providers such as AP and Reuters. OMS, the leading online news network in Germany uses Brightcove to deliver online video for more than 150 regional newspapers.
- Expand your audience and tap into the power of social media. Nikkei, Japan's leading newspaper, is standardizing all online video operations on the Brightcove platform to publish ad-supported content and to extend the reach of their video offerings through advanced sharing and syndication features for distribution through third-party websites, social networks and portals.
- Connect with your mobile viewers through engaging mobile video applications and mobile web experiences. The New York Times is expanding their audience and driving new business opportunities with an engaging iPad app featuring the latest news, opinions and video powered by Brightcove.
Solution Features
See more featuresBrightcove has everything you need to succeed with online video including flexible advertising, seamless publishing, secure high-quality video, built-in social media and mobile features and advanced video analytics.
Flexible Video Advertising
Brightcove offers unmatched flexibility and control for video advertising or creating branded, sponsored players. From simple point-and-click tools for bumpers, overlays and ad cue points to our advanced tools and APIs which give you complete control of every element of ad delivery, Brightcove has what you need to monetize your news. Brightcove gives you the most options for integrating with industry leading ad servers and networks including Yahoo APT.
Seamless Publishing
Get your news out quickly and easily with advanced features to support complex publishing workflows. With Brightcove you can integrate with your CMS to automatically tag content and map to your site taxonomy, automatically create smart playlists based on content to support contextual publishing and easily incorporate video content from 3rd party providers like AP and Reuters or share breaking news between sites with a single click.
Gorgeous On Demand and Live Quality
Brightcove has developed the most advanced technology available for on-demand and live video to ensure your viewers see crystal-clear content every time. The Brightcove Adaptive Encoding Engine gives you amazing video quality and clarity that can be delivered to desktop and mobile devices and keep your viewers coming back for more.
Powerful Social Sharing Features
Expand your audience and tap into the power of social media. With Brightcove's advanced social media features, your viewers can share content on sites like Facebook and Twitter, and you have complete control to turn on (or off) all social sharing options.
Engaging Viewer Experiences Across Every Device
Brightcove eliminates the complexity of reaching your mobile audience with the most advanced mobile video solutions for iPhone / iPad (iOS), Android, HTML5 and Flash. Whether you are developing your own branded mobile app, or just want your site to deliver a great video experience within a smart phone web browser, the Brightcove platform provides a solid foundation for your mobile video strategy.
Measure and Optimize with Advanced Video Analytics
Brightcove gives you the most advanced video analytics to understand your audience. With Brightcove you can track viewer engagement and drop off rates to optimize your content and ad strategy, you can see video views and geo-reporting to spot hot trends and you can even compare and aggregate video views across sites to see how your videos perform no matter where they are at.
