Online Video Solutions
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The easiest way to add video to your website.
The chart-breaking growth of online video has created compelling opportunities for music labels of every size to expand their audience and create new revenue streams. Offering the leading online video platform for the music industry, Brightcove has a unique understanding of the digital supply chain from content ingest to video publishing and royalty reporting. As the only OVP to be part of NARM (The National Association of Recording Merchandisers), Brightcove is trusted by music labels around the globe and is proud to have all four of the four largest music labels as customers. With online video powered by Brightcove you can:
- Easily publish music videos on artist sites and online destinations—EMI uses the Brightcove platform to publish, distribute and monetize video content across its website properties and to EMI Group's third-party syndication partners.
- Generate excitement by streaming live artist performances—EMI uses the Brightcove platform to publish, distribute and monetize video content across its website properties and to EMI Group's third-party syndication partners.
- Create new advertising opportunities and revenue streams—The Brightcove platform powers hundreds of music label websites, artist websites and portals for the big four record labels, as well as for their subsidiaries around the world.
- Expand your audience with syndicated content, social media and engaging mobile video applications—Big Machine Records recently partnered with Mobile Roadie and Brightcove to launch the Taylor Swift iPhone and Android apps, which were downloaded more than 350,000 times in the first two weeks.
Solution Features
See more featuresBrightcove has everything you need to succeed with online video including integrated syndication and distribution features, flexible advertising and analytics, secure high-quality video streaming, built in social media and mobile features and the most productive tools that enable even non-technical users to look like pros.
Powerful Syndication, Distribution and Social Sharing Features
With Brightcove, you can easily deliver videos across the web with the most advanced syndication, distribution and social features available. You can use our player level syndication to quickly share content with an online partner or take advantage of our advanced feed-based syndication capabilities to make sure your content gets the broadest reach and make it simple for your partners to integrate your content. You can also tap into the power of social media with Brightcove's integrated features that enable your viewers to quickly share favorite content on sites like Facebook and Twitter.
Reliable Content Security and Control
Brightcove gives you the most advanced features to control video distribution and content security. Flexible windowing options and geographic filtering enable you to control exactly when and where your content can be played. Encrypted streaming and playback environment verification prevents stream ripping and other forms of content theft so you can confidently monetize every view.
Flexible Video Advertising
Brightcove offers unmatched flexibility and control for advertising from simple point-and-click tools to enable bumpers, overlays and ad cue points to our advanced tools and APIs that give you complete control of every element of ad delivery. To help monetize your content, Brightcove gives you the most options for integrating with leading ad servers and ad networks and the most supported ad-formats for creative monetization options.
Engaging Viewer Experiences Across Every Device
Brightcove offers more options to create breakthrough experiences including the largest library of built-in player templates, an XML template language for custom player definition and advanced capabilities for in-video commerce and merchandising options. Brightcove also eliminates the complexity of reaching your mobile audience with the most advanced mobile video solutions for iPhone / iPad (iOS), Android, HTML5 and Flash.
Gorgeous On Demand and Live Quality
Brightcove has developed the most advanced technology available for on-demand and live video to ensure your viewers see crystal-clear content every time. The Brightcove Adaptive Encoding Engine gives you amazing video quality and clarity that can be delivered to desktop and mobile devices and keep your viewers coming back for more.
Powering the Global Music Industry
Major music labels rely on Brightcove to manage their global businesses. Brightcove's flexible and powerful platform helps labels effectively manage content across numerous properties. With localized players, in-territory ad partners and a robust content delivery network, Brightcove is considered a trusted partner to the music industry.
Measure and Optimize with Advanced Video Analytics
Brightcove gives you the most advanced video analytics to understand your audience. With Brightcove you can track viewer engagement and drop off rates to optimize your content and ad strategy, you can see video views and geo-reporting to spot hot trends and you can even compare and aggregate video views across sites to see how your videos perform no matter where they are at.
