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+1 (888) 882 1880
Analytics Integrations
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Understanding video performance is key to the success of your online video initiatives. That's why we provide fast access to key metrics in the Reports section of the Brightcove Studio. |
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Connect to Omniture™ and Visible Measures™
Brightcove has partnered with Omniture™ and Visible Measures™ to create standard analytics integrations for these best-in-class providers. Leverage their advanced analytics capabilities to optimize your online video presence.
- Integrate with Omniture™ and Visible Measures™
- Analyze video performance data using these partners
- Access advanced reports on sharing behavior, geographic location, and viewer engagement
Create Custom Analytics Integrations
Work with the analytics provider of your choice, such as Google Analytics. Nearly every user interaction with players and videos can trigger an event that is sent by the Brightcove player to your designated analytics provider.
- Create custom integrations for the analytics provider of your choice
- Combine video performance data into your overall Web analytics
- Track viral events such as email sharing and viral embeds