Partners

Transpera provides the media industry’s first comprehensive platform for monetizing Web videos on mobile phones.

Partnership Summary

Brightcove is working with Transpera to provide video publishers with a turnkey solution that connects all the necessary components involved in a successful and profitable mobile video deployment. Create a playlist in your Brightcove account, publish and add to Transpera for immediate Mobile TV publishing to hundreds of video capable handsets.

Transpera provides video content and brand owners with the ability to instantly mobilize and distribute video to mobile phone users based on their interests and communities, enhance on-deck video offerings for network operators and provide brand owners and advertisers with a direct route for marketing to their target audiences.

Benefits

• Immediately Mobilize & Monetize Video Content with One Solution.
• Remove the complexity involved in creating and monetizing a mobile video presence.
• Comprehensive, white-label solution allows video publishers to see instant revenue, both from mobile consumers and relevant advertisers.
• Blends delivery, community and monetization in a way that pleases end users and bolsters revenues.
• Extend content owners’ brands to the ubiquitous mobile phone user, allowing customization and sharing of favorite online video content.

Features

• Through its patent-pending advertising network and bridging technology, Transpera blends a superior mobile video and community experience with seamless ad integration.
• Transpera’s mobile video services work cross-carrier, cross-platform, including the iPhone and smartphones.
• Rich feature options such as “Send to Friend” for mobile-to-mobile video sharing, video Search, and “Send-to-Mobile” for delivery of online video to mobile, encourage a sense of community among mobile consumers accustomed to natural online behavior.
• Transpera provides unparalleled mobile video innovation that instantly opens up new revenue streams for content owners, carriers and advertisers.
• Surfaces the best or most talked about video content on your site via a range of discovery widgets.
• Enables interaction and community to naturally form around video content.