ScanScout

ScanScout is the leading online video monetization company. ScanScout uses its advanced video targeting and optimization technology to run the largest-reach video ad network, connecting advertisers with 100% of the video watching audience.

Overview

Brightcove partners with ScanScout to enable Brightcove Publishers to easily monetize their video content. This partnership has pre-integrated the ScanScout Video Ad Network into the Brightcove Platform, so Publishers can activate ScanScout ads in a turn-key fashion and start making money easily. Brightcove Publishers can leverage ScanScout for any in-stream ad units such as overlays or pre/post-roll ads. ScanScout operates one of the largest online video ad networks in the market today, with industry-leading CPM payout to publishers. ScanScout has worked with many leading brand advertisers such as Pepsi, Coke, Toyota, GM, McDonalds, UPS, Bank of America, and many others. ScanScout publisher partners include many of industry’s leading publishers from household media brands to high-growth independent video publishers. ScanScout serves ads into hundreds of millions of streams every month.

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Benefits

• ScanScout generates for publishers a new significant revenue stream.
• ScanScout provides publishers with industry leading CPMs, with ad units that respect viewers’ user experience.
• ScanScout offers 100% ad fill-rate of publishers’ inventory, enabling publishers to not “leave money on the table”.

Features

• Guarantees 100% sell-through rate of your video ad inventory.
• ScanScout will optimize the best-paying ads for you.
• Get started immediately: Zero effort integration since ScanScout is already integrated with Brightcove.
• You retain full control of ad elements, including ad timing, placement, and type.
• Advanced, real time reporting.

Reference Customers

Pricing Model

No charge to publishers: Revenue-share and CPM-based video ad network, delivers pre-roll and overlay campaigns.