Partners

Asterpix SpotOn automatically converts your Internet video into interactive video and enables you to earn money via user-initiated ads. Interactive video allows viewers to interact with objects, or hotspots, in a video. Hotspots are identified by a marker such as dotted rectangle. When viewers interact with hotspots, they can access links to more information, related videos, or a relevant contextual ad.

How it Works

• Asterpix automatically indexes your videos. You can specify whether you want to index all videos as they are played or only a defined subset.
• Using a combination of video, text, and link analysis, Asterpix scans each video to find the most salient objects and creates interactive hotspots on them.
• Asterpix ranks all the objects in the video in order of the attention they receive from the camera. Hotspots track the objects even as they move around.
• Asterpix assigns links relevant to the associated topic for each hotspot and retrieves a relevant ad.
• Users experience interactive video on your site.
• Earn money when users click on sponsored links included in hotspots. Earnings and CPM statistics are tracked in the publisher’s console.

Overview

Partnership with Asterpix provides Brightcove publishers access to the technology that enables interactivity for online video. Asterpix’ SpotOn is the first of its kind where a Publisher’s videos can be automatically indexed and enabled for interactivity. Users can interact with the hotspots created to get relevant information and content. The technology also provides monetization that is highly relevant and user-initiated. Partnering with Asterpix is an easy way to make your videos interactive and add a new monetization channel that is completely incremental.

Benefits

• Increase user engagement by creating interactive hotspots on video.
• Earn money through highly relevant, user initiated advertising.
• Does not displace any existing monetization channels since the SpotOn component is additive in nature.

Features

• Flexibility to control which videos get indexed.
• Ability for publisher to customize hotspot content.
• Out-of-the box solution that works for both Premium content and UGC.

Pricing Model

Pricing

CPM/Revenue share pricing model.