The creative spark. Billions of hours of human energy endeavoring to brighten our lives, fill our hearts and inform our minds. Video is like a time capsule containing the history of humanity’s creative growth. Consider the progression: from etching into cave walls to painting the Mona Lisa, from the first photo to incredibly complex machinery that captures moving images and combines them with sound. Even the most trivial video is nothing short of miraculous. We are driven as an industry by an invisible force, a sort of gravity that inspires us to make this artform available everywhere to everybody.
Like many streaming video companies exhibiting at the NAB conference – which is now underway in Las Vegas, Nevada -- Brightcove beat the rush and broke its major story last week. Zencoder, which Brightcove acquired in July, 2012, now supports MPEG-2, MPEG-TS, JPEG 2000 and AVC-Intra in MXF container, among other advanced formats.
Cloud service provider Brightcove has made a notable expansion of its Zencoder service into the broadcast and content creation sector by adding support for widely used formats widely used by broadcasters and producers.
Last week saw Google roll out its Chromecast TV dongle in the UK, letting people stream Netflix, YouTube, photos and the web form your smartphone, tablet or computer – straight onto the TV screen.
Superheroes, cliff divers, fearless reporters or pop icons-whatever you like to watch, Chromecast makes it easy to bring it from a phone, tablet or laptop to the biggest screen in your house: the TV.
Google is rather quietly, but very quickly, building a huge new app ecosystem for the TV.
Google hopes to attract a flood of programmers and studios to its Chromecast platform following the recent release of a software development kit, but a near-term challenge ahead for many of them is how to smoothy splice ads into video streams that are ticketed for the popular $35 streaming adapter.
Brightcove (Nasdaq: BCOV) on Wednesday said it's now offering its video ad technology Once for Google Chromecast app developers.
Techy TV series and movie buffs around the world went wild when Google announced Chromecast – a simple $35 dongle that allows for the streaming of videos and music from a smartphone, tablet or laptop onto a TV. And as of Wednesday morning, Boston-based online video provider Brightcove is getting in on that action, with the advertiser and marketer in mind.
Brightcove, a leading global provider of cloud services for video, today announced that content providers developing apps for Google Chromecast can now use Brightcove Once to quickly deploy and monetize feature-rich video on Chromecast, including personalized video ads.