Partnerschaft

Jivox technology enables agencies, brand advertisers and publishers to deliver highly engaging online video advertisements — yielding significant uplift to campaign performance via interactive & social sharing widgets. Paired with advanced targeting, optimization & campaign tracking, Jivox provides an unparalleled video advertising solution. Advertisers and agencies run video ads on the premium Jivox Online Video Ad Network which has an available reach of over 160 million monthly unique visitors and is comprised of premium websites ensuring that every ad reaches the intended audience. The end result is a better-informed, more engaged customer, improved ad performance and ultimately higher ROI.

Jivox technology offers delivery of highly interactive online video ads online. Video ad units powered by interactive and social widgets add significant uplift to user engagement by allowing them to communicate with brands and advertisers. For online audiences, these interactive widgets can provide them with social sharing options, special offers, additional information and many other ways to interact with the brand without leaving the context of the website the ad was delivered to. The Jivox Platform allows for managing and editing video ads as well as adding interactive elements to video ads for sharing and maximum impact.

Using the Jivox Ad Editor, advertiser videos can be edited further for optimum online performance:

• Edit the length of the video ad
• Overlay and insert text, images, video and audio into original footage
• Create multiple versions of the video ad for testing or serving in various markets and channels

The Jivox platform provides a whole library of standard and custom interactive widgets that can be added to video ads. Advertisers can also leverage Jivox's customizable video ad player to maximize user engagement. The end result is a better-informed, more engaged customer, improved ad performance and ultimately higher ROI on video ad campaigns.

Benefits

• The Jivox and Brightcove partnership allows advertisers to run highly interactive in-stream video ads online
• The interactive ads powered by the Jivox technology and displayed on Brightcove video content player provide publishers to better monetize their ad inventory
• The partnership provides online audiences a much better engagement experience with brands and products promoted

Features

• Seamless instream ad playing in the Brightcove player based on IAB's VAST/VPAID standards
• Jivox interactive ads may be served into a Brightcove player through any ad server supported by Brightcove